Italian high jewelry maison “Damiani”, which continues to create the finest "Made in Italy" jewelry, has appointed Mirei Kiritani to appear in the campaign visuals for its "DEAR ME, DEAR DAMIANI" collection, one of the maison's iconic "Margherita" collection.
The brand's founder, Enrico Grassi Damiani, created a ring dedicated to Italy's first queen, Queen Margherita, in the early 1900s, and the sketch was passed down through the family, leading to the creation of the current "Margherita" collection. In the campaign visuals and special movie, Mirei Kiritani beautifully and gracefully embodies the world of the "Margherita" collection, which harmonizes traditional and modern design.
"Dear Damiani, I am always myself!" Each woman has her own unique personality. Why not express your proud style, always being true to yourself, with Damiani's message that you should color your days with happiness and brilliance like the Margherita flower?
"Margherita" Collection
Ring: White gold x diamond 1,317,800 yen
Necklace: White gold x diamond 687,500 yen
"Margherita" Collection
Earrings Top: Pink gold x brown diamond x amethyst 581,900 yen
Earrings Middle: White gold & diamond 614,900 yen
Earrings Bottom: White gold & diamond 532,000 yen
"Margherita" Collection
Ring Top: Yellow gold & diamond & citrine 217,800 yen
Ring Middle: White gold & diamond 249,000 yen
Ring Bottom: Pink gold & brown diamond & amethyst 203,500 yen
Necklace: Yellow gold & diamond & citrine 583,000 yen
Necklace: PG x brown diamond x amethyst 469,000 yen
You can watch the special movie featuring Mirei Kiritani on the official DAMIANI LINE.
It will also be shown on Tokyo Metro Vision, Tokyu Vision, and Tokyu Mado-Ue Vision from Monday, June 6th to Sunday, June 12th. A special catalogue is also being distributed in DAMIANI stores nationwide.
Enjoy the world of the "Margherita" collection as expressed by Mirei Kiritani.
■Special movie: https://youtu.be/OATRkvbkF-0
■LINE: @damianiofficial
■Official website (limited-time special page):
https://www.damiani.com/jp/ja/dearmedeardamiani-mirei-kiritani
■Official Facebook: https://www.facebook.com/damianiofficial
■Official Instagram: https://www.instagram.com/damianiofficial/
#Damiani #Damiani #DearMeDearDamiani #DamianiMargherita
■Damiani brand history
"Damiani" is a leading Italian high jewellery brand founded in 1924 in Valenza, the town of jewellery. Founder Enrico Grassi Damiani captivated royalty and many celebrities with his intricately crafted jewelry, crafted with expert techniques. The business has steadily expanded over three generations, including his son, Damiano Grassi Damiani, and his grandson, Guido Grassi Damiani, as well as his siblings, and is highly regarded worldwide for its commitment to the true value of Made in Italy. Damiani jewelry, ranging from classical to modern designs, is characterized by sophisticated styles that reflect the creativity of its designers and the artistic craftsmanship of its artisans. From gemstone selection to design and the final product, each step is handmade by artisans in the company's Valenza workshop.
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