Ricke Li travels the world with her new bag "Lady Web." Gucci 15SS short film

Mar 12, 2015

Gucci has released a short film for its Spring/Summer 2015 collection. The film stars singer-songwriter Lykke Li. Weaving together flashbacks of her creative journeys, the film captures moments of inspiration. Her song "Just Like a Dream" serves as the background music. Everything that surrounds her, from her travels around the world to a stop at a vintage record shop and a beautiful sunset, becomes part of the song. Along with Lykke, the film also focuses on the new Lady Web bag from the Spring/Summer 2015 collection. Featuring Gucci's signature green-red-green striped web, the bag is embossed with the Gucci logo. Furthermore, the film incorporates timeless icons, such as the metal horsebit, to create a handbag that embodies Gucci's history.

Available in two sizes, the collection comes in striking, bright colors ranging from warm to cool tones. Materials include leather, suede, GG canvas, python, and crocodile. Depending on the model, a python, crocodile, or leather strap is included to match the material.

The short film will be released globally through various digital media, including a director's cut on the official YouTube channel and a shorter version in an expandable banner.
HEW
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • Gucci's 15SS collection short film
  • New bag "Lady Web"
  • New bag "Lady Web"
  • New bag "Lady Web"
  • New bag "Lady Web"
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