Beautiful People will open its first directly managed store in Western Japan on April 2nd at Isetan Closet on the fourth floor of LUCUA 1100 in Osaka. Based on the concept of "clothing that can be shared by both adults and children," the store will offer a lineup of kids' rider jackets and trench coats. The latest collection lines and unisex items will also be available. To commemorate the opening, a limited-edition chameleon print T-shirt (¥14,000), symbolizing this season, will be released. A tote bag (¥6,000) featuring a patch-like brand tag in the center will also be released early. The bag is available in ecru, yellow, green, and navy. Additionally, the first 40 customers who spend ¥10,800 or more between April 2nd and 8th will receive an original bandana from the 2015 Spring/Summer collection.