
Self-makeup brand INTEGRATE will be releasing new products in August. The theme for this new lineup is "SUGAR NUDE."
The reason they arrived at this theme is because Shiseido's own research showed that many women want to use eye color to create a natural gradation that blends into their skin.
The new lineup includes 12 varieties in 5 categories. One of the most notable is the "Nude Gradation Eyes" eye color and eyeliner, which is nude yet creates the illusion of larger eyes. The combination of the three-color gradation, which features transparent color payoff, and two eyeliners creates a natural yet wide-open look.
So, this time, Kanae Watanabe and Kawa Watanabe, sisters aka "The Watanabe Sisters" and members of the dance group "CYBERJAPAN DANCERS," who serve as MCs for the internet radio program "Backstage Radio" on block.fm, are regular Integrate users, and even participated in a collaboration project on the program this summer, tried their hand at natural autumn makeup using the latest products.
However, as members of "CyberJapan Dancers," who are described as "the world's hottest gal dancers with beautiful bodies," the two usually wear brown-based makeup with a strong gal tone. Therefore, even they themselves could not hide their surprise at the transformation they underwent.
It was Kanae, the older sister, who used Nude Gray "GY855" to create a cool and alluring look around the eyes. "I usually line my eyes to make them look bigger, but even eyeshadow can make such a difference! I think it makes them look more defined and gives them a more mature look," she said, sharing her impressions. She added with a big smile, "Today I feel like I'm in my 'Daikanyama version'. I want to try this makeup look myself from now on, so I'm looking forward to using 'Nude Gradation Eyes' this fall." Seeing her sister like that, her younger sister, Kawa, commented, "She looks completely different and more mature than usual," and used the sweet shade "PK351" (limited edition color) that perfectly matches her personality. Kawa, who said it was her first time using pink eyeshadow, exclaimed upon seeing her face after the makeup was applied, "On the contrary, it looks more mature!" Because she has a baby face, she usually layers foundation and eye makeup to create a more mature look. "I was surprised that the foundation was so light yet made my skin look so translucent. My eyes look completely different and more elegant because I usually only wear false eyelashes. I'd like to try it myself," she said with a delighted expression. Kawa's translucent skin was, of course, achieved with Integrate's new products. The lineup is packed with useful items, including Mineral Base SB, a beauty makeup base that corrects pores and uneven skin tone, and Mineral Liquid Powdery, which can achieve both a liquid-like glossy coverage and a soft, powdery finish. Both the base and foundation are paraben-free and formulated to be less likely to cause acne. After applying their makeup, the two were delighted not only with the look, but also with the feel and gentleness on their skin. They were beaming with smiles throughout the photoshoot. Integrate is currently running a campaign where you can vote and share to win a prize. The deadline is September 18th. If you want to discover new charms in yourself like these two, why not check it out?
■INTEGRATE Official Website
http://www.shiseido.co.jp/ie/index.html?rt_pr=tr367
■block.fm Official Website
http://block.fm
■Gakuyaura RADIO Official Website
http://block.fm/program/gakuyaura_radio/




























