COACH will release its limited-edition collection, "C.O.A.C.H.", on December 26th.

The collection is inspired by the neon lights of New York City and the resort town of Coney Island. It combines the saddle-colored leather that is symbolic of Coach's tradition. Rubber-coated bubbled hardware, bindings, and trimmings are dyed neon hues, beautifully adorning bags and accessories. For the first time in Coach's history, a bicycle will also be featured.

The name of the collection comes from the initials of "Cult of the Outrageous Atomic Carriage House." The collection will be sold at major Coach stores nationwide and on the official website.

A promotional video was also released on the official website to coincide with the collection's release. The background music will be provided by Laura Wolf, the band led by Zoe Kravitz, who also participated in the "Coach Backstage" project, which supports young artists. The electric and pop song "Calm Down" harmonizes with the collection's concept.

In addition, on January 2nd, content related to C.O.A.C.H. will be released on the official iPhone app. In addition to being able to purchase the collection, there will also be a puzzle game using neon-colored items, photo filters that turn photos into neon effects, and 3D neon stickers that allow you to decorate photos with neon signs. Players will also be able to post their game scores and photos to social media.