Bulgari collaborates with Casablanca, a brand that mixes Mediterranean luxury aesthetics. It elevates the style to a playful and chic style.

Mar 7, 2022
Roman luxury brand Bvlgari and contemporary Parisian fashion house Casablanca have teamed up to elevate the Serpenti into a playful yet chic style.

Blending the essence of aprés-sport style with Mediterranean luxury aesthetics, Casablanca has reinterpreted Bvlgari's mythical icon, the Serpenti (Italian for snake), to create a capsule collection of playful yet ultra-chic accessories.


This captivating collaboration, where the light, sporty Roman spirit meets colorful prints, is part of Bvlgari's ongoing "Serpenti Through the Eyes of" collaborative collection, which began in 2017. The collection captures the ever-changing transformations of Bvlgari's snake motif through the bold visions of various talented designers.

Charaf Tajer, French-Moroccan founder and creative director of Casablanca, said:
"With Bvlgari, we share a love and respect for timeless design codes and a passion for interpreting them in new ways. The idea for this collaboration stemmed from this recognition. This collection is modern yet classic at the same time. The snake, a symbolism that spans 1,000 years, is the inspiration behind Serpenti, but in reinventing it, we wanted to express its beauty in a playful and contemporary way."

The collection, which consists of seven items, will be released sequentially, divided into the two worlds that primarily inspire Casablanca: sport (the Après Tennis Story) and artistic tradition (the Mosaic Story).

Inspired by classic tennis style and graphic design elements, the first installment of the Casablanca Story elevates the Après Sport-themed look with its iconic contrast of green accents on a white base. The unique combination of white perforated leather, gold-plated hardware, and an unprecedented wooden handle instantly evokes tennis equipment, its mood, colors, details, look, and elegant aesthetic.

This theme is brought to life in the classic Serpenti Forever shape, where sophisticated color contrasts are used in every detail, from the white and green calfskin body to the iconic snakehead closure. Available with a distinctive removable wooden handle or worn cross-body with the included leather strap, this bag exudes a unique sense of ease, making it a bag for every moment of the day.

The fancy jewelry box is a unique fusion of luxury, leisurewear, and jewelry DNA. Its sculptural design is inspired by a 1920s silver box from Bvlgari's Heritage Collection. This special edition features a distinctive top reminiscent of the faceted cut of a precious gemstone, accentuated in green calfskin leather, while the closure is adorned with Bvlgari's iconic snakehead charm.

Striking the perfect balance between comfort and elegance, the voluminous tote bag features a tennis white body, captivating accents including a bold Bvlgari logo decoration on the front and elegant wooden handles. Practical yet chic, playful yet iconic, this modern yet timeless bag perfectly captures the fascinating duality inherent in the entire collection.

Meanwhile, a completely new mini bag shape is also making its debut. The Serpenti crossbody bag is a versatile and essential piece that embodies Casablanca's youthful and lively spirit. Topped with the iconic snake head in enameled scales, this compact, flat bag is fitted with a thick leather strap and features a bold gold-plated mesh dotted with the Casablanca logo. From the world of aprés-sport to a realm deeply embedded in Bvlgari's identity, the second story continues in the magnificent heart of Rome.


Inspired by the captivating mosaics that cover many of the Eternal City's most enchanting villas and landmarks, the collection introduces three pieces featuring vibrant, bold prints that blend contemporary neoclassicism with Casablanca's trademark vacation vibe. A contemporary expression of Rome's timeless beauty, the cheerful patterns are printed raised on the surface of the calfskin leather body, faithfully recreating the three-dimensional texture of the mosaics.

Whether it's the Serpenti Forever bag with a detachable wooden handle and leather strap, a tote bag featuring a bold multicolored Bulgari logo, or the new Serpenti crossbody bag with its flat, compact structure and iconic snakehead closure, all of these bags are full of vibrant colors and evocative designs that bring a touch of glamour to the collection.

Mireia Lopez Montoya, Managing Director of Bulgari's Accessories Division, said of the collaboration:
"Iconic and contemporary, classic inspiration and an innovative approach: this is the territory we share with Casablanca. The Serpenti icon loves to transform, and the Serpenti Through the Eyes Of collection is a fantastic opportunity to showcase the snake as a symbol in constant evolution through the unique vision of designers with very different characteristics and strong personalities."

The collection will be released in two parts in selected Bvlgari boutiques around the world: Après-Tennis in April and Mosaic in May 2022.


CASABLANCA X BVLGARI

Scheduled to be released in April
All prices include tax.


Tote bag 292331 Calfskin / White agate, tennis green W37xH30xD16cm 377,300 yen


Handbag 292330 Calfskin / White agate, tennis green W19xH13xD7cm 363,000 yen


Jewelry Box 292332 Calfskin / White Agate, Tennis Green W16xH13xD9.5cm 348,700 yen


Vertical Chain Pochette 292333 Calfskin / White Agate, Tennis Green W10xH8xD5cm 188,100 yen

Scheduled to be released in May


Tote bag 292416 Calfskin / Multicolor W37xH30xD16cm 377,300 yen


Handbag 292417 Calfskin / Multicolor W19xH13xD7cm 363,000 yen


Vertical Chain Pochette 292418 Calfskin / Multicolor W10xH8xD5cm 188,100 yen

Reservations for the "Après Tennis" model from this collection will begin on March 15th on the Bvlgari official website and at all stores.

Contact:
Bvlgari Japan
03-6362-0100
https://www.bulgari.com/ja-jp/



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PR TIMES
  • The iconic contrast of a white base and green accents creates an après-sports theme.
  • Inspired by the captivating mosaics that adorn many of Rome's most enchanting villas and landmarks
  • Tote Bag 292331 Calfskin / White Agate, Tennis Green W37xH30xD16cm 377,300 yen (tax included)
  • Handbag 292330 Calfskin / White Agate, Tennis Green W19xH13xD7cm 363,000 yen (tax included)
  • Jewelry Box 292332 Calfskin / White Agate, Tennis Green W16xH13xD9.5cm 348,700 yen (tax included)
  • Vertical Chain Pochette 292333 Calfskin / White Agate, Tennis Green W10xH8xD5cm 188,100 yen (tax included)
  • (Tax included) Tote Bag 292416 Calfskin / Multicolor W37xH30xD16cm 377,300 yen
  • Handbag 292417 Calfskin / Multicolor W19xH13xD7cm 363,000 yen (tax included)
  • Vertical Chain Pochette 292418 Calfskin / Multicolor W10xH8xD5cm 188,100 yen (tax included)
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