
DRIES VAN NOTEN has opened its first men's shop-in-shop in Japan at the International Designers section on the second floor of Hankyu Men's Tokyo in Yurakucho, Tokyo.
The interior combines 1960s items such as chrome-plated steel pillars and gloss-finish fixtures with classic materials such as walnut and leather. The carpet in the center of the shop is the brand's signature dark blue, used in men's shops and corners around the world.
To celebrate the opening, a pop-up shop will also be open in the event space on the first floor. A pink pocket square (17,850 yen), exclusive to Hankyu Men's, is on sale until February 4th.
















