Kawabe Fragrance Headquarters, the exclusive distributor of Bvlgari Parfums in Japan, will release "Bvlgari Le Gemme Empire Eau de Parfum" exclusively in stores on January 19, 2022.
Since the dawn of civilization, power and strength have been deeply associated with masculinity. These two elements are at the heart of every conquest and victory. This powerful and passionate force is also the core image of the new Bvlgari fragrance, Le Gemme Empire.
Created in collaboration with the imaginative Master Perfumer Jacques Cavalier, this captivating eau de parfum follows the Gem Road to a coveted destination: the Mediterranean coast, Bvlgari's birthplace and an endless source of inspiration. Here, pyrite, a stone symbolizing power, is transformed into a refreshing scent. Its contrasts and vibrancy evoke modern masculinity, a fiery passion hidden beneath a cool, composed appearance.
Pyrite, the Stone of Power
Since ancient times, pyrite has been linked to Bvlgari's roots on the Mediterranean coast, Italy. Known as flint, striking two pieces of pyrite together produces sparks. Pyrite's greatest allure lies in its inherent duality: its cool, metallic exterior conceals a fiery heart, like a man hiding a fiery passion behind his calm, composed facade. Its iron content, which allows it to be sharpened, evokes the tradition of blacksmithing. The tools born from the blacksmith's skill have long supported men's achievements.
Today, pyrite has a symbolic meaning. It represents the connection between instinct and modern ability, and the aspiration for power, strength, and determination that resides in every man's heart, driving him to succeed in all aspects of life.
Bvlgari Le Gemme Empeir
Inspired by the power of pyrite, Bvlgari Le Gemme Empeir combines spicy freshness with a powerful, woody warmth. A combination of "Empyr" and "Pyrite," the name "Empyr" evokes the power and strength of the Roman Empire, drawing from Bvlgari's classical roots and the stone itself.
To capture the fascinating duality of pyrite, Master Perfumer Jacques Cavallier selected opposing ingredients and expertly layered them to create an emotionally captivating fragrance. The spicy freshness of ginger blends with the enveloping warmth of sandalwood, revealing the stimulating scent of ginger, specially selected for Bvlgari. Like a fire burning beneath the ice, it evokes the coolness of pyrite and the fiery, passionate spirit within.
BVLGARI LE GEMME EMPYR EAU DE PARFUM PYRAMID
TOP NOTE Intensity & vibrant freshness: Ginger Heart Essence
HEART NOTES Charismatic & powerful: Sandalwood Essence
DRY DOWN NOTE Rich & virile: Labdanum
Flacon
The BVLGARI Le Gemme Empyre flacon's bold design evokes the power of pyrite. Its striking lines, typical of Bvlgari, and its Roman obelisk-like form evoke the signposts that adorned the ancient trade routes to the Eternal City. The unique flacon of the Bvlgari Le Gemme collection features a signature pyramidal cap in yellow gold and bronze, with a lustrous metallic silver finish and a sparkling pyrite motif. A fresh expression of Bvlgari's signature strength and modern charisma, Bvlgari Le Gemme Empire is a timeless masterpiece. A gem of a fragrance, combining authentic charm with a contemporary touch.
BVLGARI Le Gemmes Empire Eau de Parfum
100mL 41,300 yen (excluding tax) 45,430 yen (including tax)
Release date: Wednesday, January 19th, 2022
Available at:
BVLGARI Ginza Tower and Osaka Hilton Plaza
BVLGARI official website
Isetan Shinjuku Main Building, 1st floor fragrance corner
★Promotion★
To celebrate the release of BVLGARI Le Gemmes Empire Eau de Parfum, we will be holding a promotion as follows.
Period: Wednesday 19th January - Tuesday 25th January
Place: Isetan Shinjuku Main Building 1st Floor Cosmetics/Fragrance
*We have prepared a wonderful gift for all those who make a purchase. (Limited quantity)
▼Bvlgari Le Gemme Empire Eau de Parfum Press Release
https://www.kawabe.co.jp/release/Bvlgari/BvlgariLEGEMMEEMPYRPressRelease.pdf
▼Bvlgari Le Gemme Empire Eau de Parfum Campaign Video
https://youtu.be/noaiFOncXyk
Click here for company press release details
Since the dawn of civilization, power and strength have been deeply associated with masculinity. These two elements are at the heart of every conquest and victory. This powerful and passionate force is also the core image of the new Bvlgari fragrance, Le Gemme Empire.
Created in collaboration with the imaginative Master Perfumer Jacques Cavalier, this captivating eau de parfum follows the Gem Road to a coveted destination: the Mediterranean coast, Bvlgari's birthplace and an endless source of inspiration. Here, pyrite, a stone symbolizing power, is transformed into a refreshing scent. Its contrasts and vibrancy evoke modern masculinity, a fiery passion hidden beneath a cool, composed appearance.
Pyrite, the Stone of Power
Since ancient times, pyrite has been linked to Bvlgari's roots on the Mediterranean coast, Italy. Known as flint, striking two pieces of pyrite together produces sparks. Pyrite's greatest allure lies in its inherent duality: its cool, metallic exterior conceals a fiery heart, like a man hiding a fiery passion behind his calm, composed facade. Its iron content, which allows it to be sharpened, evokes the tradition of blacksmithing. The tools born from the blacksmith's skill have long supported men's achievements.
Today, pyrite has a symbolic meaning. It represents the connection between instinct and modern ability, and the aspiration for power, strength, and determination that resides in every man's heart, driving him to succeed in all aspects of life.
Bvlgari Le Gemme Empeir
"The top notes are impacted by the powerful and refreshing ginger heart essence, specially selected for Bvlgari. In the heart, sandalwood essence offers an endlessly unique and memorable contrast."Master Perfumer Jacques Cavallier
Inspired by the power of pyrite, Bvlgari Le Gemme Empeir combines spicy freshness with a powerful, woody warmth. A combination of "Empyr" and "Pyrite," the name "Empyr" evokes the power and strength of the Roman Empire, drawing from Bvlgari's classical roots and the stone itself.
To capture the fascinating duality of pyrite, Master Perfumer Jacques Cavallier selected opposing ingredients and expertly layered them to create an emotionally captivating fragrance. The spicy freshness of ginger blends with the enveloping warmth of sandalwood, revealing the stimulating scent of ginger, specially selected for Bvlgari. Like a fire burning beneath the ice, it evokes the coolness of pyrite and the fiery, passionate spirit within.
BVLGARI LE GEMME EMPYR EAU DE PARFUM PYRAMID
TOP NOTE Intensity & vibrant freshness: Ginger Heart Essence
HEART NOTES Charismatic & powerful: Sandalwood Essence
DRY DOWN NOTE Rich & virile: Labdanum
Flacon
The BVLGARI Le Gemme Empyre flacon's bold design evokes the power of pyrite. Its striking lines, typical of Bvlgari, and its Roman obelisk-like form evoke the signposts that adorned the ancient trade routes to the Eternal City. The unique flacon of the Bvlgari Le Gemme collection features a signature pyramidal cap in yellow gold and bronze, with a lustrous metallic silver finish and a sparkling pyrite motif. A fresh expression of Bvlgari's signature strength and modern charisma, Bvlgari Le Gemme Empire is a timeless masterpiece. A gem of a fragrance, combining authentic charm with a contemporary touch.
BVLGARI Le Gemmes Empire Eau de Parfum
100mL 41,300 yen (excluding tax) 45,430 yen (including tax)
Release date: Wednesday, January 19th, 2022
Available at:
BVLGARI Ginza Tower and Osaka Hilton Plaza
BVLGARI official website
Isetan Shinjuku Main Building, 1st floor fragrance corner
★Promotion★
To celebrate the release of BVLGARI Le Gemmes Empire Eau de Parfum, we will be holding a promotion as follows.
Period: Wednesday 19th January - Tuesday 25th January
Place: Isetan Shinjuku Main Building 1st Floor Cosmetics/Fragrance
*We have prepared a wonderful gift for all those who make a purchase. (Limited quantity)
▼Bvlgari Le Gemme Empire Eau de Parfum Press Release
https://www.kawabe.co.jp/release/Bvlgari/BvlgariLEGEMMEEMPYRPressRelease.pdf
▼Bvlgari Le Gemme Empire Eau de Parfum Campaign Video
https://youtu.be/noaiFOncXyk
Click here for company press release details
The press releases featured in this article have been provided by PR TIMES Inc. and are reproduced in their original form. FASHION HEADLINE does not endorse the products or services featured, nor does it guarantee the content of the press releases. For inquiries regarding the content of this article, please contact PR TIMES Inc. (https://prtimes.jp/) directly.
