Chanel's new "Coco Crush" campaign has launched, featuring BLACKPINK's Jennie

Jan 14, 2022
The new 2022 CHANEL Coco Crush campaign, featuring BLACKPINK's Jennie, has launched.


Characterized by the iconic quilted motif that instantly evokes Chanel, Coco Crush has been a popular collection representing CHANEL fine jewelry since its launch in 2015.

The new campaign, which will be launched on January 13th, features singer and CHANEL ambassador Jennie, as well as Adesuwa Aigewi, Gadre Dukaskaite, Cristiano Palmeri, and Matthew Bell. Their movements, reminiscent of Coco Crush, feature a phone booth and bench set, with lines crisscrossing repeatedly across the gold.


A story of encounters woven by Coco Crush. Mix, match, layer and enjoy wearing it in a variety of ways, capturing the many facets of Coco Crush. COCO CRUSH Ring (from top to bottom: Mini, Small, Large), 18K Beige Gold
COCO CRUSH Necklace, 18K Beige Gold, Diamonds

編集部
  • Rings (from top to bottom: mini, small, large), 18K BG
  • Necklace, 18K BG, D
  • Left: Bracelet, 18K, WG Right: Bracelet, 18K, BG
  • Top: Ring (mini), 18K BG, D Middle: Ring (mini), 18K WG, D Bottom: Ring (mini), 18K BG
  • Left: Ring (small), 18K BG, D Right: Ring (small), 18K WG, BG, D
  • Top: Ring (small), 18K BG, D Bottom: Ring (small), 18K WG, BG, D
  • Ring (small), 18K white gold, D
  • Left: Ring (small), 18K WG Right: Ring (small), 18K BG
  • Top: Ring (mini), 18K BG, D Bottom: Ring (small), 18K BG
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