Fay, a brand from the Tod's Group, will open pop-up shops at Isetan Shinjuku and Hankyu Umeda Main Store from January 2015.

At Isetan, the women's collection will be on the 4th floor of the main building from January 28th to February 10th, and the men's collection will be on the 4th floor of the men's building from February 18th to March 3rd. At Hankyu, the men's collection will be on the 1st floor of the men's building from January 21st to 27th, and the women's collection will be on the 1st floor Kotokoto Stage of the main building from the 28th to February 3rd.

Fay is characterized by urban, timeless design and elegance, and offers a wide range of women's and men's clothing and accessories. The creative director is Aquilano Rimondi. The brand will make its Japanese debut in the 15SS season.