Right-on will open the first store of its private brand "BACK NUMBER," which proposes active daily styles, at AEON Mall Makuhari New City on December 20th.

The store will offer a store brand centered on authentic casual wear, as well as a selection of branded apparel and miscellaneous goods from Japan and abroad, including "Levi's," "New Balance," and "Nike." Using motorbikes and mini cruisers, which have become new means of transportation in the city, as icons, the store will propose styles for people living in the city.

Items will be 70% tops, 15% bottoms, and 15% goods. Prices range from 1,990 yen to 4,900 yen for cut and sewn items, 3,990 yen to 5,900 yen for shirts, 3,990 yen to 7,900 yen for knitwear, 7,900 yen to 16,800 yen for outerwear, 8,900 yen to 16,000 yen for denim pants, 5,900 yen to 12,600 yen for colored pants, and 1,990 yen to 7,900 yen for merchandise. For four days from the opening until the 23rd, a raffle will be held for those who spend over 8,000 yen to win a "Tokyo Bike" bicycle, a mini cruiser, a bag, and more.