Printemps Ginza to renew in spring with a focus on food and sports

Jan 29, 2014

On March 1st, Printemps Ginza will reopen a total of 17 stores, including five on its main food floor and eight on its sports floor. All stores are exclusive to the Ginza area and aim to cater to a wide range of lifestyles, catering to the lifestyles of its core customer base, working women in their 20s and 30s.
Five stores will open on the food floor, located on the second basement floor of the main building: cheesecake specialty store "TOKYO FUFU," "NATURAL CREPE," baked goods store "TiMi," bubble tea specialty store "Quickly," and "JUNOESQUE BAGEL SHOP." Eat-in options have been expanded to 36 seats across six locations. A direct entrance from Marronnier Street will also be installed, creating a casual and relaxing space in keeping with the store's "Let's go" concept.
Additionally, the sports floor will be relocated from the second basement floor of the Mode building to the fifth floor of the main building. The sales floor has expanded by approximately four times, and eight new stores have been added, including five yoga wear stores, "Flemew," "easy yoga," "Real Stone," "Anri&Bebe," and "Puravida!"; two fitness wear stores, "DA MISS" and "La-2," and eight running wear stores, "UNDER ARMOUR." The newly added "yoga" category offers a wide variety of stores to meet the needs of women who are interested in beauty and health.

Other stores opening include women's fashion stores "Danny & Anne" and "MIIA" on the second floor of the main building, and "B ability" on the fourth floor of the main building. Lifestyle goods store "Fun Duce" will also be opening on the first basement floor of the main building.
SATOMAHO
  • TOKYO FUFU, a cheesecake specialty store
  • New entrance directly to the food floor along Marronnier Street
  • Yoga wear brand "Flemew"
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