
Sachiko Hanai is returning to Ginza. Hanai will open her flagship store, "Yukiko Hanai Ginza Store" (1F, Ginza 4-Chome Tower Building, 4-9-13 Ginza, Chuo-ku, Tokyo) on June 4th. The store interior was unveiled to the press on the 29th.
45 years after opening her first boutique, "Madame Hanai," in Ginza in 1968,
she has returned to her roots in Ginza. President Yoshiyuki Hanai stated, "Ginza is the only place for branding and marketing." He plans to "operate the store as a place to disseminate information and communicate, while also attracting foreign tourists from Asia and other regions and visitors to Ginza from other regions, thereby expanding our customer base."
The store has a floor space of 99 square meters. It will carry the full Yukiko Hanai line, from collection lines to products for women in their 30s and 40s, as well as accessories. The interior of the store, which is based on a white theme, will use some of the fixtures and interior design from the Aoyama store, which closed in April. From the entrance to the center, the collection line, small items, and accessories are lined up. The space from the center to the back, where sofas are placed so that customers can shop leisurely while watching videos of the collection or talking, will mainly feature products aimed at women in their 30s and 40s. The fitting rooms will also follow the Aoyama store's style, with three mirrors allowing customers to try on clothes while checking the back as well.




















