Isetan Shinjuku, which expanded its fragrance section on the first floor following a store renovation in 2012, will be holding its first-ever fragrance event, "ISETAN Salon de Parfum." The event will be held in the event hall on the seventh floor of the Isetan Shinjuku store, from November 6th to 11th.

The venue will feature a wide variety of items, mainly perfumes and room fragrances from around the world. This event will see limited-edition products such as body sprays from Dior's popular lines, "J'Adore" and "Miss Dior" (100ml each, 4,935 yen), and a Guerlain fragrance set (4 bottles of 30ml each, 447,300 yen). Penhaligon's will be selling "Iris Prima" (100ml/19,530 yen), a fragrance reminiscent of ballet elegance by perfumer Alberto Morillas, and "CLEAN" will be selling "Green White Wood Eau de Parfum" (60ml/9,975 yen), which has not yet been released in Japan. Many other pre-release products will also be available.

During the event, guests from each manufacturer will be invited to hold fragrance seminars and fragrance consultations. On November 10th, Rainer Dessie, CEO of Linari, and Marie-Hélène Rojon, owner and creator of Rosine, will visit Japan to hold consultations, talk shows, and offer personal advice.

During the event, customers who spend over 18,000 yen at the venue will receive an original sample bag containing fragrance samples from each brand.