Phillip Lim and Linda Farrow Collaboration Eyewear Launch at Shinjuku Isetan

Apr 16, 2014

3.1 Phillip Lim's MICROCOSM store, which opened for a limited six-month period in the Center Park on the third floor of the main building of Isetan Shinjuku, will be changing its theme to "nature" from April 16th. The collection, which expresses the "strength and beauty of nature," will be presented in a marble-print interior. Additionally, ambient music will be provided by Kei Mutaguchi (WHITELIGHT), creating a unique soundscape. The store will also be the first in Japan to offer eyewear in collaboration with British eyewear brand Linda Farrow, which began in Spring/Summer 2014. The lineup will include 14 styles of sunglasses and 10 styles of eyeglasses, for a total of 24 styles. The iconic bags "31 HOUR BAG" and "31 MINUTES BAG" are available in two limited edition colors: black and light beige and navy and light blue, as well as a crocodile material version. The prices for the limited edition "31 HOUR BAG" are 96,000 yen, and the crocodile version is 148,000 yen. The limited edition "31 MINUTES BAG" is 58,000 yen, and the crocodile version is 88,000 yen.
HEW
  • Eyewear available first at Isetan
  • The facade of the Isetan Shinjuku store is based on the concept of a microcosm
  • The pop-up shop at Isetan Shinjuku on April 16th
  • The pop-up shop at Isetan Shinjuku on April 16th
  • 3.1 Phillip Lim Microcosm
  • Eyewear available first at Isetan
  • 3.1 Phillip Lim x Linda Farrow 42,000 yen
  • 3.1 Phillip Lim x Linda Farrow 38,000 yen
  • 3.1 Phillip Lim x Linda Farrow 38,000 yen
  • 31 Hour Bag, Black/Light Beige, 96,000 yen
  • 31 Minute Bag Navy/Light Blue 58,000 yen
  • 31 Hour Bag Crocodile 148,000 yen
  • 31 Minute Bag Crocodile 88,000 yen
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