The capsule collection "Loro Piana featuring Hiroshi Fujiwara," the first collaboration between Loro Piana and Hiroshi Fujiwara, was launched on October 13th at the Loro Piana Ginza store, the official online store, and at The Stage pop-up store on the first floor of the Isetan Shinjuku main building (October 13th to 19th).
Loro Piana Ginza Store
This trendy luxury collection highlights the timeless elegance that spans Loro Piana's 100-year history, while featuring street-style items transformed into Hiroshi Fujiwara's idea of a genderless "second skin." This is the first time that the collaboration will be under his own name, rather than under the name of his own company, Fragment Design, and the content is reminiscent of his own wardrobe.
Hiroshi Fujiwara
Fujiwara has long been a fan of Loro Piana's low-gauge cotton knit sweaters. In addition to the navy blue item, the collection also includes a reversible MA1 jacket with Tasmanian® Super 150'S wool on the jacket sides, distressed knit dresses and sweaters made from baby cashmere, thick starched 100% cotton denim, and T-shirts featuring vicuña and cashmere logos and graphics. These are workwear and military-based functional wear not normally found in Loro Piana's lineup, with his unique punk touch added, all in relaxed skater sizes and made from the highest quality materials.
Loro Piana featuring Hiroshi Fujiwar 2021AW Capsule Collection
On the 4th floor of the Ginza store, there was an installation based on the theme of this collection, "Sky Blue x Black Sea," as well as a living room designed by the designer himself, and many celebrities attended the reception held on October 12th.
Kōki,
Loro Piana Ginza StoreThis trendy luxury collection highlights the timeless elegance that spans Loro Piana's 100-year history, while featuring street-style items transformed into Hiroshi Fujiwara's idea of a genderless "second skin." This is the first time that the collaboration will be under his own name, rather than under the name of his own company, Fragment Design, and the content is reminiscent of his own wardrobe.
Hiroshi FujiwaraFujiwara has long been a fan of Loro Piana's low-gauge cotton knit sweaters. In addition to the navy blue item, the collection also includes a reversible MA1 jacket with Tasmanian® Super 150'S wool on the jacket sides, distressed knit dresses and sweaters made from baby cashmere, thick starched 100% cotton denim, and T-shirts featuring vicuña and cashmere logos and graphics. These are workwear and military-based functional wear not normally found in Loro Piana's lineup, with his unique punk touch added, all in relaxed skater sizes and made from the highest quality materials.
Loro Piana featuring Hiroshi Fujiwar 2021AW Capsule CollectionOn the 4th floor of the Ginza store, there was an installation based on the theme of this collection, "Sky Blue x Black Sea," as well as a living room designed by the designer himself, and many celebrities attended the reception held on October 12th.
Kōki,
