
Located on the second basement floor of Isetan Shinjuku, Beauty Apothecary offers products to support physical and mental beauty under the concept of "staying beautiful and healthy even 10 years from now." In addition to natural cosmetics, body care, and hair care items, the store offers a wide range of beauty and health content, including food, books, and clinics. This time, we'll introduce an organic skincare brand and herbal beverages, focusing on the UK. First up is the luxury organic skincare brand "Bamford," which just launched in Japan this April. Launched in 2006 by aristocrat Carole Bamford, the brand was founded under the philosophy that "an organic and eco-friendly lifestyle is true luxury." The products, blended with organic plant essential oils and designed to balance the mind and body with luxurious fragrances, are certified by the UK Soil Association. The Palace Hotel Tokyo's amenities, which began operation on September 1st, are the first in Japan to offer Bamford's products. The "Botanic Sugar Polish" (200ml/8,000 yen), which contains brown sugar and sesame oil, is a product that simultaneously removes, conditions, and nourishes. It is said to be even more effective when used with the "Botanic Body Oil" (125ml/8,000 yen), "Geranium Bath Oil" (9,000 yen/250ml), or "Geranium Hand & Body Lotion" (250ml/6,000 yen). The "Pebble Soap" (3,800 yen), featuring Carol's favorite heart motif, comes in three scents: clean jasmine, not-too-sweet rose, and fresh geranium. The organic baby collection for babies and sensitive skin is suitable for both mothers and children and is said to be a popular gift. Herbfarmacy is an organic cosmetics brand that uses Soil Association-certified herbs in all of its products. The brand, named after a play on words like "herb" and "farm," was founded as the culmination of founder Paul Richards's botanical research. Its signature product is a collection of 11 balms. They can be applied to various areas, including the face, body, and lips, depending on the specific concerns. The "Mallow Beauty Balm" (30g/4,200 yen) is a face balm that promotes mucosal regeneration and is recommended for aging and dry skin. The "Athlete Balm" (30g/3,800 yen) is a balm that can be used anywhere on the body. Formulated with ginger and black pepper, it provides a warming sensation upon application. It has a muscle-releasing effect, making it ideal for applying directly to tired areas after exercise. The "Skin Booster Balm" (30g/3,800 yen) is a face and body balm recommended for massage. Regarding usage, a store staff member explains, "Mix well in the container to create a whipped consistency, which will absorb easily into the skin." In the UK, it's common for every household to have a balm, considered a Western herbal remedy. Other items on offer include the "Wash-Off Cleansing Mousse" (95g/¥3,800), which eliminates the need for double cleansing, and the "Damask Rose and Echinacea Toner" (100ml/¥4,500), which contains ingredients from the rare echinacea flower. Next on our list is "Clipper Tea," launched in 1984. This herbal tea is made with organic, fair-trade ingredients carefully sourced by experienced tasters. While the shop offers 17 flavors, the most popular is the "High-End Herbal Tea Line," a carefully crafted tea bag blend for each occasion. "After Dinner Mint" combines peppermint with sweetness and spiciness. Its refreshing aftertaste makes it perfect for after dinner, as the name suggests. "Snore & Peace" is an herbal tea with the scent of chamomile, lavender, and lemon balm. This tea brand's distinctive style is its ability to blend seamlessly into your everyday life and enhance each moment. We'd like to introduce another natural herbal drink that has been enjoyed in Britain for as long as black tea. Thorncroft's "HERB CORDIAL" is popular with a wide range of people, from adults to children. It comes in six varieties, diluted 10 to 15 times. It can be enjoyed in a variety of recipes, including juice when mixed with water or carbonated water, herbal tea when mixed with hot water, cocktails when mixed with alcohol, and dressings and sauces for cooking. "Pink Ginger," with its refreshing lemon and ginger flavor, is painstakingly crafted to preserve its nutrients, allowing you to fully enjoy its flavor and aroma. Mixing it with hot water for a hot drink is said to soothe the body after a summer's cooling. "Cranberry & Hibiscus," packed with vitamin C, is effective for skin damaged by UV rays. We also recommend soothing yourself with herbal tea and natural cosmetics during the long autumn nights.























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