NewNew launches customizable slip-ons, with pre-release pop-up at Shinjuku Isetan

Aug 31, 2015

Customizable bag brand newneu. will begin a new slip-on customization service at the end of September. Leading up to this, it has been announced that a pop-up event where customers can customize their slip-ons will be held from September 2nd to 15th in the women's shoe department on the second floor of the main building of Isetan Shinjuku.

Since 2007, newneu. has offered a bag customization service using a Velcro system. This new slip-on customization service will not only feature newneu.'s main fabric for the upper, but also allow customers to create their own personalized slip-ons using a variety of removable art pieces.

Art pieces include this season's new ribbons and smiles, as well as studs that add a fashionable touch to your feet. Available in two colors, gray and black, the product will be priced at 22,000 yen. Art pieces are sold separately.

In addition to the slip-ons, there will also be advance sales of slip-on pieces, as well as jeweled pieces, chain pieces, and metal pieces created by the accessory brand PRISM GEM for NewNew.
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  • Newneu. launches new slip-on customization service
  • Newneu. launches new slip-on customization service
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