Isetan Mitsukoshi is holding a store-wide fair called "Enjoy Rainy Day" on May 21st, offering ideas for enjoying rainy days ahead of the rainy season. Two Sanyo Shokai brands are offering fashion items that look great even in the rain.
MACKINTOSH PHILOSOPHY has opened a limited-time store called "Rainy Garden" in the Urban Closet/Promotion Space on the second floor of the Isetan Shinjuku Main Building, showcasing rainwear. The rain collection is inspired by the image of a stroll through a rainy park surrounded by fresh greenery in your favorite rainwear.
The water-repellent coat (4 colors/¥33,000) made of 100% linen fabric with an acrylic coating has a natural texture, making it suitable for both rainy and sunny days. The basic black and off-white colors were so popular that they sold out last year, and this year, two new colors, yellow and green, have been added.
The pocketable coat (double/19,000 yen, single/17,000 yen), which has a detachable hood and can be folded up to fit into the included pouch, is available in a total of nine color variations, including five regular colors and four colors exclusive to Isetan Mitsukoshi. Sizes range from 34 to 40, with size 34 being exclusive to Isetan Mitsukoshi.
In addition to rainwear, the collection also includes items such as a pink "LIBERTY" print dress (28,000 yen), blouson (22,000 yen), blouse (16,000 yen), and knit cardigan (17,000 yen). Other items on sale include umbrellas with polka dots and stripes on the inside (11,000 yen), umbrellas with rattan handles that can be used in both rain and shine (long umbrellas and folding umbrellas, each 12,000 yen), synthetic leather boots (14,000 yen), and rubber ballet flats with storage pouches (6,000 yen). PRINGLE 1815 will also open a pop-up shop called "RAINBOW RAIN" in the East Park on the second floor of the main building. Rainwear will be available in the brand's signature vibrant colors. Rain-inspired knit ensembles (cardigan, 19,000 yen; short-sleeved knit, 16,000 yen) will be available. While knit ensembles are a staple of the brand, this marks the first time they've offered ensembles with patterns other than argyle.
The raincoats are available in seven colors, in keeping with the Rainbow name of the shop. Blue, red, and beige are standard colors sold in all stores, but black, yellow, orange, and pink are limited colors sold only in four stores nationwide, including this one.
In addition to these, the store also offers water-repellent blousons and skirts that can be used as outerwear on sunny days, as well as slip-on rain shoes, which are rare.
