Introducing a new collection for Bvlgari's Fiorever collection. A collection that captures the joyful spirit of Rome with every wear.

May 24, 2021
In May 2021, new jewelry pieces were released from Bvlgari's iconic Fiorever, a joyous creation inspired by the eternal love of Rome.


The inimitable Bvlgari Fiore (Italian for flower) is inspired by Rome, the birthplace of the brand, and embodies the magic and infinite romance of the Eternal City with its elegant sparkle.

Fiore, beloved by Romans since ancient times as a symbol of joy and passion, has remained a timeless icon blooming in the Eternal City. The Fiorever jewelry collection, named after the combination of "Forever" (meaning eternity in English) and "Fiore" (flower in Italian), is reinterpreted in Bvlgari's romantic style, celebrating natural motifs as timeless symbols of happiness and cheerfulness.

Since its founding, Bvlgari has used its unparalleled craftsmanship and creativity to create magnificent and bold expressions of the timeless Fiore motif. The Fiorever icon, a stylized reinterpretation of Bvlgari's beloved gift from nature, features a four-petaled corolla designed with dazzling volume and splendid diamonds. Crafted with bold curves, elegant, refined shapes and volumes, Fiore brings Bvlgari's timeless style to the world. From Rome, with joy.

Joyfully radiant and sophisticated, the new Fiorever jewelry pieces perfectly combine the collection's romantic spirit with unique, sparkling designs.

Further reinterpreting its creative and original craftsmanship, Bvlgari presents convertible jewelry in white gold and set with diamonds. The exquisite necklace, featuring more than six carats of pavé diamonds, is fitted with a small flower-shaped setting. The captivating necklace top, featuring a brilliant-cut diamond at the center, can be detached and worn as a brooch. Feminine white gold earrings, featuring the iconic flower motif and a cascade of diamonds, can be removed to transform into four-petal stud earrings, easily adaptable to various styles. The exceptional craftsmanship of convertible jewellery, deeply rooted in Bvlgari's DNA, finds new expression in playful and effortless creations, reinterpreted with the ultimate brilliance and the lighthearted, cheerful spirit of Fiorever.

This spectacular ring, featuring radiant diamonds and breathtaking fiores, uniquely cut to match the curves of the petals, reimagines the sparkling beauty of nature with a glamorous and captivating brilliance. The unprecedented, sinuous spiral design of the ring wraps around the finger, adorned with a magnificent fiore on one end and a windblown petal on the other. A pendant necklace in pink or white gold featuring a single fiore embodies light elegance and beauty, while the openwork petals bring a delicate and feminine sparkle to everyday wear. The piece is completed by a bracelet in white gold set with sparkling diamonds. The clasp, integrated with the sparkling single flower that adorns the bracelet, makes it easy to put on and take off, and ensures a comfortable fit. The timeless beauty of the tennis bracelet is accentuated by the glamorous and sophisticated combination of the fiore motif, creating a captivating piece of jewelry with timeless appeal.

Sparkle, grace, and effortless elegance. This collection captures the joyous spirit of Rome with every wear.

New Fiorever Jewelry


Convertible Necklace
(Can also be worn as a brooch)
WGxDIA
6,248,000 yen (tax included)


Pendant Necklace
WGxDIA
414,700 yen (tax included)


Pendant necklace
PGxDIA
391,600 yen


Ring
WGxDIA
1,705,000 yen


Earrings
WGxDIA
3,289,000 yen

Bracelet
WGxDIA
3,609,000 yen
*Scheduled to be released in July 2021

*All prices include tax.

For inquiries, please contact Bulgari Japan at 03-6362-0100. https://www.bulgari.com/ja-jp/



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PR TIMES
  • Convertible necklace (can also be worn as a brooch) WGxDIA 6,248,000 yen (tax included)
  • Pendant necklace WGxDIA 414,700 yen (tax included)
  • Pendant necklace PGxDIA 391,600 yen
  • Ring WGxDIA 1,705,000 yen
  • Earrings WGxDIA 3,289,000 yen
  • Bracelet WGxDIA 3,609,000 yen *Scheduled to be released in July 2021
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