Burberry will be livestreaming the 2013 Fall/Winter Burberry Prorsum men's collection, which will be presented in Milan, on its official website. The livestream will begin at 12:30 AM on the 13th (Japan time), and will be available on demand after the show. The official website will also open an online shop for one week immediately after the show, where customers can pre-order and purchase the outerwear and bags just unveiled on the runway. The livestream will also be available on platforms such as Facebook, which boasts the largest fan base of any luxury brand, with approximately 14.73 million fans, and Google+. The livestream content can be shared on Facebook, and can also be streamed and viewed from personal pages. The brand's official Twitter and Instagram accounts will provide live updates on the show, including photos of attendees and backstage footage.