This balm lipstick provides a stress-free feeling without drying out your lips, and its airy color gives you a modern pout. We'll review the classic balm lipsticks released this spring and quickly gained popularity, along with their best-selling colors.
◆COSME DECORTE AQ MW
This popular product has sold many times more than originally planned, thanks to its incredibly smooth, viscous texture, intense color that appears immediately upon application, and a firm, firm hold on the lips. The thick protective film leaves the lips looking silky smooth, giving the appearance of well-groomed lips, making it a great value.
Our top-selling shade, "RD453," is a rose-pink that instantly brightens your complexion. Touching up your skin, which can look dull in the evening, will brighten and refresh your look. Our second most popular product, "BE851," is a pink beige that gives your skin a refined look without dulling it. It'll keep you looking fresh even in the hot summer.
COSME DECORTE AQ MW Rouge Glow
¥3,500 each / COSME DECORTE
◆Clarins
This is a balm lip product with a slightly thicker consistency, subtle color, and a plump, fuller feel.
The secret to its comfort is its gel oil technology, which locks in moisture and adheres to the lips. You can use it as a base under your regular lipstick, but it also gives a lovely, soft color finish on its own.
Our most popular product, "03 (My Pink)," is a pink that reacts to the wearer's lips and develops a different color.
TOP 2 Most Popular: "06 (Rosewood)" A beige-rose shade that exudes elegance, a specialty of French brands.
Lip Balm Perfector
¥3,000 each / Clarins
■Edit & text: Watanabe Yoshiko
■Related articles
--A new star has appeared in the lipstick world! Master the rapidly growing popularity of "Balm Lip"
--Glides on smoothly and instantly brightens! Guerlain and bareMinerals debut the much talked about "Balm Lip"
