The Spring/Summer 2013 advertising campaign for Givenchy by Riccardo Tisci has been released. The story depicts family trust, loyalty, and love, celebrating women across generations.

The ads feature Mariacarla Boscono, the face of Givenchy's Dahlia Noir fragrance, which was released last fall, as well as performance artists Marina Abramovic and Kate Moss. To creative director Riccardo Tisci, they are a beloved "family" and "true companions who naturally share their individual best personalities." The campaign also portrays themes such as the best light to bring out natural inner beauty, not-too-exaggerated hair and makeup that focuses on the person and the clothing, accepting women as they are, and reality and honesty.

Making of the 2013 Spring/Summer Advertising Campaign