Maison Goyard opens elegant pop-up store at The Stage in Isetan Shinjuku

Event Date:2021.04.28-05.11
Apr 13, 2021

Maison Goyard will open a two-week pop-up store at The Stage on the first floor of the main building of Isetan Shinjuku from April 28th to May 11th, 2021.

At The Stage, a notable space where some of the world's leading high fashion and luxury brands hold pop-ups, Maison Goyard will present a poetic world view that awakens the senses, based on the theme of "La Forge."

A custom-made display designed exclusively for this pop-up store. Embodying the passion for authentic, timeless craftsmanship that has been at the heart of Maison Goyard since its founding in Paris in 1853, the display captivates visitors and transports them to a new world. Surrounding the scorching-hot furnace-like display are two tote bags, cherished as iconic Goyard masterpieces, presented in exhilaratingly stylish and distinctive variations. The brand's iconic Saint Louis Tote (GM and PM sizes) and the adorable Ange Mini Tote are reinterpreted for the modern era in three exclusive colors. These two tote bags are available in three contemporary and precious limited-edition metallic colors: gold, pink gold, and silver. These limited edition items, which are a must-have for Goyard enthusiasts and collectors who are thoroughly knowledgeable about Goyard, will all be available for pre-sale worldwide at The Stage on the first floor of the main building of Isetan Shinjuku.

《LA FORGE》
Wednesday, April 28th to Tuesday, May 11th, 2021
Isetan Shinjuku Main Building, 1st Floor, The Stage


【Official website】https://www.goyard.com/jp
Instagram】https://www.instagram.com/goyardofficial_jp/



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