The JIL SANDER+ Spring/Summer 2021 campaign images have arrived.


JIL SANDER+ is a line that offers a variety of clothing and accessories for our lives in harmony with nature, within the world view presented by JIL SANDER. Each season, men's and women's lines are released, but many of the items in the collection are designed as unisex.

This season's images for JIL SANDER+ come from a peaceful seaside town.



——————Days and nights by the beach, surfboards and moments waiting for waves, swimming, sunbathing, lying on the beach, and just doing nothing. Swimsuits, windbreakers, shorts, hoodies, knitwear, blankets. Easygoing. The images for this campaign were shot in the town of Biarritz, France, facing the Atlantic coast, where photographer Tim Elkaim captured various moments spent on and in the sea.




A number of images give the illusion of being transported to that location and experiencing it for yourself.

One of the highlights is that these shots, which allow you to sense the sounds and scents, are not intentionally created "beautiful scenes."


Biarritz, where everything is natural and relaxed, is a cozy, ideal, and peaceful place.

The hazy scenery. The presence of water that seems to overflow from the photographs. It gives each image a unique sense of place, leading it to a dreamlike dimension. The light blends the body, water, and background with a definite tactility.


The Spring/Summer 2021 season has arrived. From dawn to dusk, enjoy the new season wearing Jil Sander+, which blends into every landscape.


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