Summer is just around the corner. This year, I want to express a sunny passion while maintaining an effortless mood with a translucent look and natural sexiness. In pursuit of beauty, I'll enjoy traveling around the world and try makeup that will enhance the summer's excitement.

The summer beauty catalog "SUMMER BEAUTY TRIBE", published by the cosmetics floor on the first floor of the main building of Isetan Shinjuku, lists this summer's most notable new products by brand from among the cosmetic items available at the store. In FASHION HEADLINE, our editorial team will pick out and introduce brands that catch our eye.


RMK
RMK's 2016 summer collection is here. "Crayon Color Eyes 01, 02, 03" (2,800 yen each) features cool, pop colors like mint, light blue, and pink that add a refreshing touch to your eyes. These crayon colors can be used in a variety of ways, such as drawing lines, blending with your fingertips, or applying firmly. The waterproof formula ensures that the finish stays in place for a long time. Also worth checking out is "Lip Care Color UV Stick 01, 02, 03" (2,800 yen each, SPF16/PA+), which comes in a playful color variation ranging from pop yellow to chic rose. The sheer color and menthol (a cooling ingredient) make it feel refreshing and comfortable to use, making it ideal for summer.