Isetan Shinjuku will be holding "Isetan Noasobi: Go Out, Learn, Play" from March 24th to 30th at Center Park/The Stage 2 on the 2nd floor of the main building of Isetan Shinjuku. In this new lifestyle, the outdoors has gone from being an individual hobby to becoming firmly established as a culture. From hiking and camping to a myriad of other activities... many people want to get started, but don't know where to start. This limited-time event will feature a selection of outdoor fashion and gear to help you enjoy outdoor activities, and will act as a "chance" for your outdoor debut.
[URL] https://www.mistore.jp/shopping/feature/women_f2/isetan_noasobi_w.html

Many items rarely seen in stores
At this event, you will be able to see and touch a variety of products that are usually only available online in-store. Find the perfect item for your outdoor debut that suits you best.

A backpack that combines simple functionality and design.
PAC-S 25,260 yen
A 25-liter backpack that is perfect for easy day hikes.
STREISAND 25,850 yen
A lantern shade that can be used both indoors and outdoors.
Right: solol-home 19,800 yen, Left: solol-TODOPASA-model 38,500 yen
*For details about solol sales, please check the website below.
https://www.mistore.jp/store/shinjuku/shops/women/tokyocloset/shopnews_list/shopnews0177.html

A waterproof stuff sack designed in the shape of fruits of various sizes, from mandarin oranges to watermelons.
〈mikikurota〉Right: Fruits Sack Apple 3,300 yen, Left: Fruits Sack Mikan 2,750 yen
A coin purse in the shape of an equilateral triangle, with each pocket independent.
〈EYL〉COIN CASE From 3,300 yen
Seven Unique Brands Opening at Isetan Shinjuku for the First Time
This event will bring together seven popular outdoor brands that are usually only available online, with the designers themselves on hand to serve customers, allowing you to sense the passion and attention to detail that goes into their products. All of these brands are opening at Isetan Shinjuku for the first time.
[List of participating brands (in alphabetical order)]
・atelierBluebottle
・EYL
・mikikurota
・MOUNTAIN COLLECTOR
・Nruc
・RIDGE MOUNTAIN GEAR
・solworks
Feature articles introducing each brand and explaining their appeal are currently available on the website below. They are full of highlights, including explanations of their signature products and the backgrounds of their designers.
[URL] https://www.mistore.jp/shopping/feature/women_f2/isetan_noasobi_w.html

*Due to various circumstances, this event may be changed or canceled. We ask for your understanding.
*All prices include tax.



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