Iittala, a pioneer of Scandinavian design and a brand developed by Fiskars Japan Co., Ltd., embodies the essence of Scandinavian living. The popular and casual "Teema" series has been expanded with a natural, subdued linen finish, available in Japan ahead of its global launch. 
Iittala's classic Teema series, designed by Kaj Franck in 1952, is known for its functionality and ease of matching with anything. It has been sold in a wide range of colors, from bright and vibrant to delicate and subdued. Now, the natural, subdued linen finish has been released in Japan ahead of its global launch.
 
 
*The mug was released in 2018 as one of the summer colors. *Available exclusively in Japan in 2021, with an expanded lineup planned for global release from 2022. The soft and subdued linen was introduced to the Iittala collection in 2020 as the annual color for glassware. The decision was made to incorporate linen into the Teema series, designed by Kaj Franck in 1952. Teema linen will be available exclusively in Japan in 2021. The color linen is inspired by flax fields and the cool, refreshing feel that linen clothing brings to hot and humid weather. Linen products exude a unique casual yet sophisticated atmosphere, perfectly matching white Teema products and the various colors of Kartio glass (also designed by Kaj Franck). Linen's refined warmth speaks to its versatility, making it suitable for any interior.
 
The linen color is featured on Teema mugs, bowls, and 17cm and 21cm plates.
 
A classic of Nordic design
Designed by Kaj Franck, one of Iittala's iconic designers, Teema is a functional and imaginative collection available in a variety of shapes, sizes, and colors. Frank created Teema in 1952 with the aim of designing a series that would replace the ornate dinner sets common at the time with simple, functional forms that would become the essence of Nordic design.
Every detail has been carefully considered: Teema is suitable for any type of cooking and serving, is stackable, convenient for food storage, can be frozen, and is even ovenproof. With a wide variety of plates, platters, cups, and bowls, Teema is like a chameleon on the table, with a wide range of colors to suit any occasion.
 
Over the decades, Teema has become a symbol of a true Nordic classic design. Teema is one of Iittala's most beloved series; it's hard to find a home in Finland without it, and today it's known worldwide.
 
The colorful creator
Kaj Franck, known as the "conscience of Finnish design," began his relationship with Iittala in 1946 after winning second place in a design competition held by the company. Along with contemporaries such as Tapio Wirkkala, he helped explore exciting new forms of simple, functional design that incorporated modern, sculptural elements.
Frank grew up in an era when the glamorous lifestyle of beautifully decorated dinner sets was giving way to a more modest lifestyle of a few stone dishes. Frank positioned his style somewhere between these two extremes, revolutionizing the conventional perception of tableware. He made versatile, practical, and high-quality tableware affordable.
 
Frank's career was guided by a desire to capture the essence of things, as well as social consciousness. He was particularly fascinated by proportions and constantly pursued basic forms.
 
Another important element for Frank was color, which gave his designs a strong presence. Frank's passion for color permeates the entire Teema series, which has become an important design legacy for Frank and Iittala.
 
Shared values
Kaj Franck, one of Europe's most renowned designers, was deeply influenced by Japanese arts and crafts. He visited Japan several times and, through his keen observations, discovered its unique charm.
He was particularly captivated by Japanese pottery, cast iron, woodwork, and textiles.
 
He discovered that his own minimalism and aversion to throwing things away resembled the Japanese way of thinking, which respects materials. Iittala products have been sold in Japan since the 1950s and have a large, devoted fan base. Currently, Iittala products are available through the company's online store, 12 Iittala stores, department stores, and Scandinavian interior design shops.
◆Iittala official online shop https://www.iittala.jp/products/list.php?category_id=37
◆Iittala shops nationwide https://www.iittala.jp/shoplist/
 
 
 Teema Mug 0.3L Linen
Teema Mug 0.3L Linen
 Teema Bowl 15cm Linen
Teema Bowl 15cm Linen
 Teema Plate 17cm Linen
Teema Plate 17cm Linen
 Teema Plate 21cm Linen
Teema Plate 21cm Linen

◆Iittala Omotesando Store & Cafe Opens!◆
The Iittala Omotesando Store & Cafe opened in Tokyo on February 19th. The new store, with interior design by architect Gengo Kuma, also features Iittala's first-ever cafe.
https://youtu.be/f9rJi2Pwh14
■About Iittala
Iittala began as a small glass workshop in the village of Iittala in southern Finland. Today, it has grown into a company that is deeply connected to people's lives and enriches their daily lives. Iittala's philosophy is to create versatile products that are unique on their own yet can be freely combined. As a Finnish brand that values quality, beauty, and functionality, Iittala strives for timeless designs that are not influenced by trends. Iittala boasts timeless products such as the iconic "Alvar Aalto Vase" (1936 / Alvar Aalto), "Teema" (1952 / Kaj Franck), and "Bird by Toikka" (1972 / Oiva Toikka).
 
■ Make every day an exceptionally special occasion. Fiskars, a Finnish brand Founded in 1649 as a steelworks in a small Finnish village, Fiskars boasts a proud history that will soon be approaching 370 years. Today, it has grown into a major consumer goods group with world-renowned brands such as Fiskars, Wedgwood, Iittala, and Gerber. As a Finnish company that believes living spaces are an important part of "quality of life," Fiskars Group's mission is to enrich people's lives at home, in the garden, and outdoors. With iconic products, a strong brand, and a global aspiration, the Fiskars Group's slogan, "Making the everyday extraordinary," shared by employees worldwide, was launched in 2017 with the goal of providing Japanese consumers with a lifestyle that embodies this slogan.
 
Click here for company press release details
 
Iittala's classic Teema series, designed by Kaj Franck in 1952, is known for its functionality and ease of matching with anything. It has been sold in a wide range of colors, from bright and vibrant to delicate and subdued. Now, the natural, subdued linen finish has been released in Japan ahead of its global launch.

*The mug was released in 2018 as one of the summer colors. *Available exclusively in Japan in 2021, with an expanded lineup planned for global release from 2022. The soft and subdued linen was introduced to the Iittala collection in 2020 as the annual color for glassware. The decision was made to incorporate linen into the Teema series, designed by Kaj Franck in 1952. Teema linen will be available exclusively in Japan in 2021. The color linen is inspired by flax fields and the cool, refreshing feel that linen clothing brings to hot and humid weather. Linen products exude a unique casual yet sophisticated atmosphere, perfectly matching white Teema products and the various colors of Kartio glass (also designed by Kaj Franck). Linen's refined warmth speaks to its versatility, making it suitable for any interior.
The linen color is featured on Teema mugs, bowls, and 17cm and 21cm plates.
A classic of Nordic design
Designed by Kaj Franck, one of Iittala's iconic designers, Teema is a functional and imaginative collection available in a variety of shapes, sizes, and colors. Frank created Teema in 1952 with the aim of designing a series that would replace the ornate dinner sets common at the time with simple, functional forms that would become the essence of Nordic design.
Every detail has been carefully considered: Teema is suitable for any type of cooking and serving, is stackable, convenient for food storage, can be frozen, and is even ovenproof. With a wide variety of plates, platters, cups, and bowls, Teema is like a chameleon on the table, with a wide range of colors to suit any occasion.
Over the decades, Teema has become a symbol of a true Nordic classic design. Teema is one of Iittala's most beloved series; it's hard to find a home in Finland without it, and today it's known worldwide.
The colorful creator
Kaj Franck, known as the "conscience of Finnish design," began his relationship with Iittala in 1946 after winning second place in a design competition held by the company. Along with contemporaries such as Tapio Wirkkala, he helped explore exciting new forms of simple, functional design that incorporated modern, sculptural elements.
Frank grew up in an era when the glamorous lifestyle of beautifully decorated dinner sets was giving way to a more modest lifestyle of a few stone dishes. Frank positioned his style somewhere between these two extremes, revolutionizing the conventional perception of tableware. He made versatile, practical, and high-quality tableware affordable.
Frank's career was guided by a desire to capture the essence of things, as well as social consciousness. He was particularly fascinated by proportions and constantly pursued basic forms.
Another important element for Frank was color, which gave his designs a strong presence. Frank's passion for color permeates the entire Teema series, which has become an important design legacy for Frank and Iittala.
Shared values
Kaj Franck, one of Europe's most renowned designers, was deeply influenced by Japanese arts and crafts. He visited Japan several times and, through his keen observations, discovered its unique charm.
He was particularly captivated by Japanese pottery, cast iron, woodwork, and textiles.
He discovered that his own minimalism and aversion to throwing things away resembled the Japanese way of thinking, which respects materials. Iittala products have been sold in Japan since the 1950s and have a large, devoted fan base. Currently, Iittala products are available through the company's online store, 12 Iittala stores, department stores, and Scandinavian interior design shops.
◆Iittala official online shop https://www.iittala.jp/products/list.php?category_id=37
◆Iittala shops nationwide https://www.iittala.jp/shoplist/

 Teema Mug 0.3L Linen
Teema Mug 0.3L Linen Teema Bowl 15cm Linen
Teema Bowl 15cm Linen Teema Plate 17cm Linen
Teema Plate 17cm Linen Teema Plate 21cm Linen
Teema Plate 21cm Linen
◆Iittala Omotesando Store & Cafe Opens!◆
The Iittala Omotesando Store & Cafe opened in Tokyo on February 19th. The new store, with interior design by architect Gengo Kuma, also features Iittala's first-ever cafe.
https://youtu.be/f9rJi2Pwh14
■About Iittala
Iittala began as a small glass workshop in the village of Iittala in southern Finland. Today, it has grown into a company that is deeply connected to people's lives and enriches their daily lives. Iittala's philosophy is to create versatile products that are unique on their own yet can be freely combined. As a Finnish brand that values quality, beauty, and functionality, Iittala strives for timeless designs that are not influenced by trends. Iittala boasts timeless products such as the iconic "Alvar Aalto Vase" (1936 / Alvar Aalto), "Teema" (1952 / Kaj Franck), and "Bird by Toikka" (1972 / Oiva Toikka).
■ Make every day an exceptionally special occasion. Fiskars, a Finnish brand Founded in 1649 as a steelworks in a small Finnish village, Fiskars boasts a proud history that will soon be approaching 370 years. Today, it has grown into a major consumer goods group with world-renowned brands such as Fiskars, Wedgwood, Iittala, and Gerber. As a Finnish company that believes living spaces are an important part of "quality of life," Fiskars Group's mission is to enrich people's lives at home, in the garden, and outdoors. With iconic products, a strong brand, and a global aspiration, the Fiskars Group's slogan, "Making the everyday extraordinary," shared by employees worldwide, was launched in 2017 with the goal of providing Japanese consumers with a lifestyle that embodies this slogan.
Click here for company press release details
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