The Asahi Kasei Group campaign models for 2013 have been announced. They are Yoko Okubo (23, photo right) from Shiga Prefecture and Shi XinLing (18, photo left) from Sichuan Province, China.

The Asahi Kasei Group campaign model has been selected every year since the first Agnes Lum in 1976, and this year's campaign model is the 38th generation. Past models include Nana Katase and Nanako Matsushima. Chinese models have been used since 2004, and this year marks the 10th year of the Japanese-Chinese double casting.