ACRO Co., Ltd. will release its Spring 2021 collection, "Smoky Chic," from Amplitude, the high-prestige makeup brand that strives to achieve "cool, sophisticated beauty," on January 1st. The vibrant smoky look evokes a new sophistication through a collage-like blend of shifting colors and textures, creating a smoky effect that envelops each color in a hazy, smoky veil. The collection captures the subtle vitality and subtle sensuality inherent in spring, captured with a sense of intuition. The collection includes an eye palette featuring four colors and three textures arranged like a puzzle, a cheek palette that adds a touch of smoky sexiness to mature cheeks, a new nude, creamy lip color, and new nail polish shades with a dramatic sheen. The collection offers a total of 16 products in four categories (priced from ¥3,500 to ¥6,800). 
 
 Amplitude Spring Collection 2021 Image
Amplitude Spring Collection 2021 Image
  Amplitude Spring Collection 2021 Model Visual
Amplitude Spring Collection 2021 Model Visual
【Product Lineup】
■Amplitude Smoky Seek for Eyes (Limited quantity) 5 colors total, 6,800 yen each (excluding tax)
■Amplitude Smoky Seek for Cheeks (Limited quantity) 2 colors total, 6,800 yen each (excluding tax)
■Amplitude Conspicuous Creamy Lips 5 colors total, 4,300 yen each (excluding tax)
■Amplitude Conspicuous Nail Color 4 new colors, 3,500 yen each (excluding tax)
*All items will be released on Friday, January 1, 2021
 
【Product Overview】
■An eye palette with 4 colors and 3 textures arranged like a puzzle, which creates new nuances with each use
 
  Amplitude Smoky Seek for Eyes 03 Smoky Green
Amplitude Smoky Seek for Eyes 03 Smoky Green
"Smoky Seek" is an effect that can never be achieved with a single color, woven together by adjacent colors and textures. The complexity of color cannot be portrayed with a single color. The nuance and depth that cannot be achieved with a single color. The spring 2021 eyeshadow palette, "Smoky Seek for Eyes," expresses these things through the harmony and discord of colors arranged like a mosaic.
Three textures and four colors have been carefully crafted, each one with exquisite pearlescent effects and color adjustments to bring out a sense of transparency and clarity. When these are carefully arranged like a puzzle, a new world of colors is born, one that is both elegant and edgy. This is the completion of a palette with great potential, allowing you to enjoy different nuances of smokiness every day.
 
Amplitude Smoky Seek for Eyes 5 colors total 6,800 yen each (excluding tax) [Limited quantity]
01 Smoky Pink Brown
02 Smoky Beige Brown
03 Smoky Green
04 Smoky Blue
05 Smoky Gray
■ A cheek palette that gives mature cheeks a smoky, sexy, and slightly flushed look
 
  Amplitude Smoky Seek Four Cheeks 02 Smoky Rose
Amplitude Smoky Seek Four Cheeks 02 Smoky Rose
For a dewy, translucent look, gather the four colors around with a brush and apply them softly to your cheeks. A natural flush that can't be achieved with a single color. A dewy, translucent look that's difficult to achieve with a single color. The smoky, smoky nuances express sophisticated, mature beauty, even on mature cheeks that evoke the joy of spring.
The "subtle color payoff" that brings a gentle flush to the skin wells up from within is created when the various cheek colors scattered like a mosaic are gently gathered with a brush. No matter how you apply it, this smoky veil will complete a stylish, sexy, mature look. Gather the colors around with a brush and apply them softly to your skin.
 
Amplitude Smoky Seek For Cheeks 2 colors total 6,800 yen each (excl. tax) [Limited quantity]
01 Smoky Soft Pink
02 Smoky Rose
 
■For "Smoky Seek" makeup, use a nude, creamy lipstick with subdued redness
 
  Amplitude Conspicuous Creamy Lips 01 Pure Beige
Amplitude Conspicuous Creamy Lips 01 Pure Beige
An enchantingly light texture. Add a touch of glamour to your features with a fresh, dewy glow. This spring, Amplitude's new nude lip shade, proposing smoky-chic makeup, is here. This noble nude shade features truly sheer color and a creamy, melting shine.
The subtle presence of nude and creamy shades, with just the right amount of redness, effectively accentuates a mature, sexy glow without interfering with the smoky finish of the eyes. The resulting balance between the eyes and lips creates an impression of cool, mature beauty. The fresh glow is sure to add a touch of spring-like glamour to your features.
 
Amplitude Conspicuous Creamy Lips 5 colors total 4,300 yen each (excluding tax)
01 Pure Beige
02 Mauve Pink
03 Beige Pink
04 Pink
05 Brown
 
■ New spring nail colors that embody the splendor of "Smoky Seek"'s compatibility with skin tones
 
  Amplitude Conspicuous Nail Color 33 Soft Violet
Amplitude Conspicuous Nail Color 33 Soft Violet
A subtle, smoky tone and dramatic sheen create an edgy finish. These new nail colors embody the Spring 2021 theme, "Smoky Seek," and how it blends beautifully with the skin.
From the ultimate nude, Smoky Beige, to Ash Pink, Soft Violet, and even Chocolate Brown, these shades all incorporate a subtle, smoky nuance to enhance the beauty of your hands. This smoky tone, combined with Conspicuous Nail Color's unique dramatic sheen, creates a subdued yet edgy and stylish look. With high color payoff that lasts just one coat, a beautiful sheen, incredibly fast drying, and a color design that subtly incorporates trends... these four spring colors bring sophistication to your fingertips. Amplitude Conspicuous Nail Color Four new colors ¥3,500 each (excluding tax) 30 Smoky Beige 31 Ash Pink 32 Chocolate Brown 33 Soft Violet [What is Amplitude?] "Amplitude" means "richness, depth, amplitude." It also encompasses the "breadth and breadth of human beings," such as the richness of the soul, the profoundness of emotions and thoughts, and the abundance and depth of knowledge. We do more than just offer makeup; we propose a "face" that will give women confidence as individuals and bring them courage every day. Created by Creative Director RUMIKO, who advocates for globally applicable beauty for Japanese women, this brand brings out the coolness that every mature woman should possess.
■Brand site
https://www.amplitude-beauty.com/
 
■SNS (@amplitudebeauty)
Facebook https://www.facebook.com/amplitudebeauty/
Instagram https://www.instagram.com/amplitudebeauty/
Twitter https://twitter.com/amplitudebeauty
#amplitudebeauty #amplitudeartists #amplitude #Amplitude #SmokyChic
 
【Customer inquiries】
Amplitude
TEL: 0120-781-811 amplitude-beauty.com
 
 
 
 
 
 
 
 
Click here for company press release details
 
 Amplitude Spring Collection 2021 Image
Amplitude Spring Collection 2021 Image Amplitude Spring Collection 2021 Model Visual
Amplitude Spring Collection 2021 Model Visual【Product Lineup】
■Amplitude Smoky Seek for Eyes (Limited quantity) 5 colors total, 6,800 yen each (excluding tax)
■Amplitude Smoky Seek for Cheeks (Limited quantity) 2 colors total, 6,800 yen each (excluding tax)
■Amplitude Conspicuous Creamy Lips 5 colors total, 4,300 yen each (excluding tax)
■Amplitude Conspicuous Nail Color 4 new colors, 3,500 yen each (excluding tax)
*All items will be released on Friday, January 1, 2021
【Product Overview】
■An eye palette with 4 colors and 3 textures arranged like a puzzle, which creates new nuances with each use
 Amplitude Smoky Seek for Eyes 03 Smoky Green
Amplitude Smoky Seek for Eyes 03 Smoky Green"Smoky Seek" is an effect that can never be achieved with a single color, woven together by adjacent colors and textures. The complexity of color cannot be portrayed with a single color. The nuance and depth that cannot be achieved with a single color. The spring 2021 eyeshadow palette, "Smoky Seek for Eyes," expresses these things through the harmony and discord of colors arranged like a mosaic.
Three textures and four colors have been carefully crafted, each one with exquisite pearlescent effects and color adjustments to bring out a sense of transparency and clarity. When these are carefully arranged like a puzzle, a new world of colors is born, one that is both elegant and edgy. This is the completion of a palette with great potential, allowing you to enjoy different nuances of smokiness every day.
Amplitude Smoky Seek for Eyes 5 colors total 6,800 yen each (excluding tax) [Limited quantity]
01 Smoky Pink Brown
02 Smoky Beige Brown
03 Smoky Green
04 Smoky Blue
05 Smoky Gray
■ A cheek palette that gives mature cheeks a smoky, sexy, and slightly flushed look
 Amplitude Smoky Seek Four Cheeks 02 Smoky Rose
Amplitude Smoky Seek Four Cheeks 02 Smoky RoseFor a dewy, translucent look, gather the four colors around with a brush and apply them softly to your cheeks. A natural flush that can't be achieved with a single color. A dewy, translucent look that's difficult to achieve with a single color. The smoky, smoky nuances express sophisticated, mature beauty, even on mature cheeks that evoke the joy of spring.
The "subtle color payoff" that brings a gentle flush to the skin wells up from within is created when the various cheek colors scattered like a mosaic are gently gathered with a brush. No matter how you apply it, this smoky veil will complete a stylish, sexy, mature look. Gather the colors around with a brush and apply them softly to your skin.
Amplitude Smoky Seek For Cheeks 2 colors total 6,800 yen each (excl. tax) [Limited quantity]
01 Smoky Soft Pink
02 Smoky Rose
■For "Smoky Seek" makeup, use a nude, creamy lipstick with subdued redness
 Amplitude Conspicuous Creamy Lips 01 Pure Beige
Amplitude Conspicuous Creamy Lips 01 Pure BeigeAn enchantingly light texture. Add a touch of glamour to your features with a fresh, dewy glow. This spring, Amplitude's new nude lip shade, proposing smoky-chic makeup, is here. This noble nude shade features truly sheer color and a creamy, melting shine.
The subtle presence of nude and creamy shades, with just the right amount of redness, effectively accentuates a mature, sexy glow without interfering with the smoky finish of the eyes. The resulting balance between the eyes and lips creates an impression of cool, mature beauty. The fresh glow is sure to add a touch of spring-like glamour to your features.
Amplitude Conspicuous Creamy Lips 5 colors total 4,300 yen each (excluding tax)
01 Pure Beige
02 Mauve Pink
03 Beige Pink
04 Pink
05 Brown
■ New spring nail colors that embody the splendor of "Smoky Seek"'s compatibility with skin tones
 Amplitude Conspicuous Nail Color 33 Soft Violet
Amplitude Conspicuous Nail Color 33 Soft VioletA subtle, smoky tone and dramatic sheen create an edgy finish. These new nail colors embody the Spring 2021 theme, "Smoky Seek," and how it blends beautifully with the skin.
From the ultimate nude, Smoky Beige, to Ash Pink, Soft Violet, and even Chocolate Brown, these shades all incorporate a subtle, smoky nuance to enhance the beauty of your hands. This smoky tone, combined with Conspicuous Nail Color's unique dramatic sheen, creates a subdued yet edgy and stylish look. With high color payoff that lasts just one coat, a beautiful sheen, incredibly fast drying, and a color design that subtly incorporates trends... these four spring colors bring sophistication to your fingertips. Amplitude Conspicuous Nail Color Four new colors ¥3,500 each (excluding tax) 30 Smoky Beige 31 Ash Pink 32 Chocolate Brown 33 Soft Violet [What is Amplitude?] "Amplitude" means "richness, depth, amplitude." It also encompasses the "breadth and breadth of human beings," such as the richness of the soul, the profoundness of emotions and thoughts, and the abundance and depth of knowledge. We do more than just offer makeup; we propose a "face" that will give women confidence as individuals and bring them courage every day. Created by Creative Director RUMIKO, who advocates for globally applicable beauty for Japanese women, this brand brings out the coolness that every mature woman should possess.
■Brand site
https://www.amplitude-beauty.com/
■SNS (@amplitudebeauty)
Facebook https://www.facebook.com/amplitudebeauty/
Instagram https://www.instagram.com/amplitudebeauty/
Twitter https://twitter.com/amplitudebeauty
#amplitudebeauty #amplitudeartists #amplitude #Amplitude #SmokyChic
【Customer inquiries】
Amplitude
TEL: 0120-781-811 amplitude-beauty.com
Click here for company press release details
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