The ETRO men's boutique on the 5th floor of the main building of Iwataya Main Store (Tenjin, Fukuoka) reopened on March 8th. ETRO is a leading Italian luxury brand that has revived the paisley pattern with its unique techniques and sense. The newly renovated store offers a wide selection of apparel, fragrances, and eyewear. The leather goods lineup, in particular, has been enhanced with special furniture. An impressive 80-inch monitor has also been installed at the entrance. The 2017 Spring/Summer collection, based on the theme of "Blue Ikat," features a collection that combines skillfully sophisticated designs with ETRO's signature bold colors and brand icons in a modern way.