UGG® & sacai - The Fall/Winter 2025 Collaboration Collection: The Intersection of Comfort and Discomfort

Oct 17, 2025
The second collaboration collection between UGG® and sacai will be released in the Fall/Winter 2025 season. This project, which was unveiled for the first time at the Fall/Winter 2025 Paris Men's Fashion Week in Paris in January this year and attracted a lot of attention, is positioned as an experimental capsule that intersects UGG®'s comfort DNA with sacai's "construction philosophy that defies convention."

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan

UGG® took off from the runway, the fashion scene - this is significant, and it clearly overlaps with UGG®'s transformation from "lifestyle to fashion" and sacai's methodology of "blurring the boundaries between the everyday and the extraordinary."

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan


Three Products, Three Attitudes
The collection consists of three styles: thigh-high boots, loafers, and hiker boots. Each is based on UGG®'s iconic materials – suede and sheepskin – and transformed into an entirely new look through sacai's distinctive hybrid construction.

● UGG sacai Thigh High Boot

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan

These ultra-long boots, which extend above the knee, are made with soft UGG® materials while boldly redefining the body line with sacai's exaggeration. UGG®, a symbol of comfort, is transformed into a material that outlines the "contours of fashion." Price: 176,000 yen (tax included) Colors: Chestnut, Black


● UGG sacai Loafer

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan

By adding volume to the sole and disruptive panel structure to the timeless shape of the loafer, sacai's signature style of "driving a familiar shape into something unnatural" stands out. Price: ¥52,800 (tax included) Colors: Chestnut, Black


● UGG sacai Hiker

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan

These hiker boots, which have their origins in the outdoors, have a stripped-down design that prioritizes the beauty of urban lines while eliminating excessive functionality. The keyword "UNRESTRICTED" is most strongly expressed in this model. Price: 70,400 yen (tax included) Colors: Chestnut, Black



The campaign depicts "UGG®'s new place"
The visuals are composed of a strong contrast, with a desolate rocky landscape coexisting with modern forms. UGG®'s original image of "shoes that are close to nature" and sacai's "urban intelligence" are structured to repeatedly create tension and resonance within a single scene.

Photo by Tanya & Zenya Posternak | UGG® / Deckers Japan


UGG® & sacai. It is an attempt to bring together opposing concepts -- "comfort" and "construction" -- on the same foot. More than just a collaboration, this collection exists as a provocation to the very question of "where shoes should be worn."


*The collaboration between UGG® and sacai will be available in Japan from Thursday, October 23rd at the official sacai online store, and from Friday, October 24th at the UGG® Tokyo Flagship Store, the official UGG® website, and sacai directly managed stores.


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