Chloé has announced an innovative new partnership with Apple, celebrating the intrinsic connection between music and fashion. Starting July 1st, the brand is releasing three curated playlists. Curated by Clare Waight Keller, the three playlists each reflect a different facet of the Chloé girl spirit. The selection spans a diverse range of music, from '70s psychedelic and '80s/'90s grunge power ballads to new releases from #chloégirls like Florence & the Machine, Solange, Christine & the Queens, and Flo Morrissey. In addition to Clare Waight Keller's road trip favorites and upbeat summer festival beats, the all-female playlist features music from artists close to Chloé, from emerging artists to veterans.

To coincide with the July 1st launch, a photography portfolio and video featuring Clare Waight Keller shot in the English countryside of Richmond will be released. The Chloé channel on Apple Music, curated by Clare Waight Keller, will continue to release playlists beyond July.