FurFur's first loungewear line is now available! Perfect for around the house or for short trips

Release Date:2020.09.17
Sep 11, 2020
FURFUR, a women's brand developed by Mash Style Lab Co., Ltd., will release its first-ever capsule collection of loungewear on September 17th at its official online store, the e-commerce department store USAGI ONLINE, and in select stores only.

Pajama dress 8,800+yen Pants 6,800+yenPajama dress 8,800 yen+tax Pants 6,800 yen+tax
ROOM WEAR CUPSULE COLLECTION

Soft and gentle against the skin
Roomwear with a romantic, fashionable feel
Perfect for around the house or for short trips out. The lineup includes 7 items at more affordable prices than usual, including 6 apparel items and 1 headband, such as soft and comfortable pajama dresses, camisole and pants sets, and ruffle aprons that will make your time in the kitchen more enjoyable. Of course, they also go great with collection items, so you can enjoy adding them to your usual fashion.


Product Lineup

Camisole 3,600yen+tax Pants 6,800yen+taxCamisole 3,600yen+tax Pants 6,800yen+tax
These camisoles and pants are made from a comfortable ribbed material and come in a selection of colours to suit a sweet mood. The square neck design on the front and the open back are designed to flatter the figure. The pants have an elastic waist and a slightly shorter, flared silhouette, making them perfect for lounging or yoga wear. The contrasting color mellow finish on the sides of both the top and bottom is a highlight.

Pajama dress 8,800+yen Pants 6,800yen+taxPajama dress 8,800 yen+tax Pants 6,800 yen+tax
Introducing a pajama dress made with washer pleats and a soft, crumpled texture! The sleeves are voluminous and the two-way design means you can wear it either front or back. Even though it's a pajama dress, depending on how you style it, it can also be incorporated into your everyday fashion. Enjoy a comfortable look.

Apron 8,800ywn+tax Pajama dress 8,800yen+tax Pants 7,800yen+taxApron 8,800yen+tax Pajama dress 8,800yen+tax Pants 7,800yen+tax
Apron 8,800yen+taxApron 8,800yen+tax
This apron, which fully embodies the essence of FURFUR, comes in soft mint and trendy black. The large pockets give it a practical design, while also making it a fashionable and eye-catching item. It goes well with layered pants that are less sweet, and also pairs well with dresses. It's a piece that can be enjoyed beyond the scope of an apron.

Camisole 4,500yen+tax Pants 7,800yen+taxCamisole 4,500yen+tax Pants 7,800yen+tax
The series lineup includes simple camisoles and pants with FURFUR's original print, as well as turban-style voluminous headbands. The camisole and pants feature washer pleats, making them relaxing and enjoyable items. They can be worn as a set or individually to create a variety of outfits. The waist of the pants features a different patterned fabric, adding a fun touch to coordinating outfits.


About the release
・Release date: Thursday, September 17th
・Online store:
OFFICIAL ONLINE STORE https://furfurfur.jp/
USAGI ONLINE https://usagi-online.com/brand/furfur/
・Stores stocking the product:
FURFUR Lumine Est Shinjuku Store 03-6380-1664
FURFUR Seibu Ikebukuro Main Store SEIBU BEONE Store 03-6907-2273
JR Nagoya Takashimaya Store 052-462-9413


BRAND CONCEPT
"Feminine mode wears"
Feminine mode wears are supple and elegant yet powerful, with a touch of humor and a fashionable essence sprinkled into feminine and sophisticated delicacy. They will bring a romantic and happy feeling to women who love sophisticated clothing.


SHOP
Our flagship store is located on the 1st floor of Laforet Harajuku, the birthplace of many cultures and trends, and we have expanded to eight stores: Lumine Est Shinjuku, Seibu Ikebukuro Main Store SEIBU BEONE, Shibuya Parco, JR Nagoya Takashimaya, Grand Front Osaka, Shinsaibashi OPA, and FUKUYA ADDICT.

■OFFICIAL ONLINE STORE
https://furfurfur.jp/
■USAGI ONLINE
https://usagi-online.com/brand/furfur/



Click here for company press release details

The press releases featured in this article have been provided by PR TIMES Inc. and are reproduced in their original form. FASHION HEADLINE does not endorse the products or services featured, nor does it guarantee the content of the press releases. For inquiries regarding the content of this article, please contact PR TIMES Inc. (https://prtimes.jp/) directly.
PR TIMES
    Back to Top