Emmi, a women's clothing brand developed by Mash Style Lab Co., Ltd., will be releasing its first collaboration items with the outdoor brand Snow Peak. Popular Snow Peak items have been redesigned with emmi's signature soft colors for everyday wear. Pre-orders will begin online on September 10th.



emmi x Snow Peak
Five new items have been released, incorporating emmi's signature clean colours into popular and well-established Snow Peak items. The soft colors that blend in naturally add a feminine touch to your outfit. This lineup is perfect for outdoor and active scenes, as well as everyday use, with designs and functionality that make you want to wear it every day.
Product lineup
■CF Graphic Long sleeve TEE

7,800 yen + tax
COLOR: BEIGE / SIZE:FREE
(emmi×Snow Peak)
■ Flexible Insulated Pullover/emmi

16,800 yen + tax
COLOR: LIGHT GRAY / SIZE: FREE
(emmi×Snow Peak)
■Thermal Boa Fleece Jacket/emmi

22,000 yen + tax
COLOR:BEIGE / SIZE:S,M
(emmi×Snow Peak)
■Thermal Boa Fleece Stole/emmi

6,800 yen + tax
COLOR: BEIGE / SIZE: FREE (emmi x Snow Peak)
■2way ToteBag / emmi

7,800 yen + tax COLOR: BEIGE / SIZE: FREE (emmi x Snow Peak)
Product Overview
■Release date...Scheduled to be released in late September. Pre-orders will start on the online store from Thursday, September 10th.
■Sales Channels…
・Stores: All emmi stores <https://emmi.jp/Page/shoplist.aspx>
・Online Store: Emi Official Online Store <https://emmi.jp/>, USAGI ONLINE <https://usagi-online.com/brand/emmi/>
[Snow Peak]
An outdoor manufacturer founded in 1958 in Sanjo City, Niigata Prefecture, a "town of manufacturing." Its social mission is to "connect people with nature, and people with each other, and restore humanity," and it develops and sells camping equipment and apparel both domestically and internationally, as well as engaging in a wide range of businesses such as regional revitalization and business solutions. Its "Headquarters" is located in the heart of nature in Sanjo City, Niigata Prefecture, and includes a campsite of approximately 165,000 square meters.
Their corporate message is "Add outdoor fun to your life."
[Snow Peak official website]…https://www.snowpeak.co.jp/
[emmi]
Based on the concept of clear mode, they offer emmi atelier, basic yet sophisticated daily wear for adults, and emmi yoga, relaxed yoga wear that incorporates fashion trends.
Paired with sneakers, which have become an essential footwear for active women, they propose styling that suits diversifying lifestyles.
【emmi Official Website】…http://emmi.jp/
【Instagram】…@emmi.jp<https://www.instagram.com/emmi.jp/>
@emmiyoga_official<https://www.instagram.com/emmiyoga_official/>
Click here for company press release details



emmi x Snow Peak
Five new items have been released, incorporating emmi's signature clean colours into popular and well-established Snow Peak items. The soft colors that blend in naturally add a feminine touch to your outfit. This lineup is perfect for outdoor and active scenes, as well as everyday use, with designs and functionality that make you want to wear it every day.
Product lineup
■CF Graphic Long sleeve TEE

7,800 yen + tax
COLOR: BEIGE / SIZE:FREE
(emmi×Snow Peak)
■ Flexible Insulated Pullover/emmi

16,800 yen + tax
COLOR: LIGHT GRAY / SIZE: FREE
(emmi×Snow Peak)
■Thermal Boa Fleece Jacket/emmi

22,000 yen + tax
COLOR:BEIGE / SIZE:S,M
(emmi×Snow Peak)
■Thermal Boa Fleece Stole/emmi

6,800 yen + tax
COLOR: BEIGE / SIZE: FREE (emmi x Snow Peak)
■2way ToteBag / emmi

7,800 yen + tax COLOR: BEIGE / SIZE: FREE (emmi x Snow Peak)
Product Overview
■Release date...Scheduled to be released in late September. Pre-orders will start on the online store from Thursday, September 10th.
■Sales Channels…
・Stores: All emmi stores <https://emmi.jp/Page/shoplist.aspx>
・Online Store: Emi Official Online Store <https://emmi.jp/>, USAGI ONLINE <https://usagi-online.com/brand/emmi/>
[Snow Peak]
An outdoor manufacturer founded in 1958 in Sanjo City, Niigata Prefecture, a "town of manufacturing." Its social mission is to "connect people with nature, and people with each other, and restore humanity," and it develops and sells camping equipment and apparel both domestically and internationally, as well as engaging in a wide range of businesses such as regional revitalization and business solutions. Its "Headquarters" is located in the heart of nature in Sanjo City, Niigata Prefecture, and includes a campsite of approximately 165,000 square meters.
Their corporate message is "Add outdoor fun to your life."
[Snow Peak official website]…https://www.snowpeak.co.jp/
[emmi]
Based on the concept of clear mode, they offer emmi atelier, basic yet sophisticated daily wear for adults, and emmi yoga, relaxed yoga wear that incorporates fashion trends.
Paired with sneakers, which have become an essential footwear for active women, they propose styling that suits diversifying lifestyles.
【emmi Official Website】…http://emmi.jp/
【Instagram】…@emmi.jp<https://www.instagram.com/emmi.jp/>
@emmiyoga_official<https://www.instagram.com/emmiyoga_official/>
Click here for company press release details
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