SK-II will launch "Skin Power," a revolutionary skincare series based on the latest skin research, on August 21, 2020. The new "Skin Power" series focuses on the cycle*2 of continuously recharging beauty power. By recharging beauty power, it leads to bouncy, moisturized, and radiant skin.
Modern women lead busy lives, brimming with deadlines and meetings, studying, extracurricular activities, and hobbies. While they strive to look and feel their best, they often face conflicting challenges: skin loss of firmness, dullness*4, uneven texture, noticeable pores... Even when they want to restore their skin's condition, they often struggle to achieve its ideal state. *1 Age-appropriate care *2 With each use *3 Moisture circulation to the skin *4 Due to dryness
Skin changes by about nine years in a single day, with noticeable pores and a lack of firmness
SK-II has been studying the skin of young women for approximately eight years. Now, using the latest technology, SK-II has conducted its first ever survey to capture daily fluctuations in skin age. The results revealed that young women's skin can fluctuate by about nine years throughout the day, from times of good skin condition to times of poor condition, with dullness, noticeable pores, and a lack of firmness.
This is thought to be due to external stressors such as ultraviolet rays, air pollution, dryness, and sudden changes in temperature, which can cause skin condition to deteriorate. As a result, skin texture can suddenly become noticeably rough and pores can become more noticeable.
Power-charge your beauty with our carefully selected, unique cocktail of ingredients, Infinite Power Technology*5.
All products in the new "Skin Power" series are equipped with our unique Infinite Power Technology. Charging your skin with beauty power, you'll instantly achieve plump, vibrant, bouncy, and dewy glow.
Infinite Power Technology, made up of a cocktail of three naturally derived ingredients, gets to work.
●Calla Lily Extract*6: SK-II's unique ingredient. Formulated to moisturize and plump the skin.
●Houttuynia Cordata Extract*7: A world-famous herb. Carefully hand-picked on a contract farm in Tokushima Prefecture. Formulated to leave skin moisturized and vibrant.
●Peony Root Extract*8: Long known for its beauty benefits, this extract is formulated to add bouncy firmness. :
Additionally, the Skin Power series now features a new fragrance: neroli (bitter orange flower). The fresh citrus scent provides a comfortable treatment.
*5 Infinite Power Technology: Peony extract*8 (firming care ingredient), Houttuynia cordata extract*7 (moisturizing ingredient), Calla lily extract*6 (moisturizing ingredient) *6 Calla lily flower/stem extract (moisturizing ingredient) *7 Houttuynia cordata extract (moisturizing ingredient) *8 Peony root extract (firming care ingredient)
Why not start recharging your beauty with power?
SK-II's innovative skincare series, "Skin Power," features a lineup of four must-have products to power up your beauty and achieve bouncy, dewy, radiant skin. It's also ideal for early aging care, even for younger generations. To fully experience the benefits of "Skin Power," we recommend using it in conjunction with SK-II's signature "Facial Treatment Essence." With a formula that has remained largely unchanged for nearly 40 years, SK-II's signature best-selling Facial Treatment Essence is made from over 90% of SK-II's proprietary Pitera™ ingredient, which has helped millions of women around the world achieve clearer, more youthful skin.
*Pitera™: Galactomyces Ferment Filtrate (skin conditioning and moisturizing ingredient)
【SK-II Skin Power Series】
■SK-II Skin Power Airy (beauty emulsion)
No printed price *Suggested retail price 50g 12,000 yen (plus tax) 80g 18,000 yen (plus tax)
Power up your beauty with this beauty emulsion that feels fresh and light on the skin
Achieve plump, firm, bouncy, and dewy skin with less noticeable pores
This lightweight beauty emulsion leaves skin feeling hydrated, firm, bouncy, and radiant. Formulated with concentrated Pitera™ and featuring our unique Infinite Power Technology, its lightweight texture melts into skin, instantly plumping and hydrating it, minimizing the appearance of pores. Recommended for hot weather and those with oily skin. Use it morning and night.
■SK-II Skin Power Cream (beauty emulsion)
No printed price * Recommended retail price 50g 12,000 yen (plus tax) 80g 18,000 yen (plus tax)
A cream with a moist, rich texture
For moisturized, firm, bouncy, and dewy skin
A cream-type beauty emulsion with a velvety texture. Formulated with concentrated Pitera™ and unique Infinite Power Technology. For moisturized, firm, bouncy, and dewy skin. This cream (beauty emulsion) has a richer texture than Skin Power Airy and is recommended for those who are concerned about dryness during the dry seasons, or who are starting to worry about anti-aging care. It can be used both in the morning and at night.
■SK-II Skin Power Essence (Serum)
No printed price *Suggested retail price 30mL 13,000 yen (+tax) 50mL 19,500 yen (+tax) 75mL 26,000 yen (+tax)
The transparent and light texture penetrates quickly
Instantly reduces the appearance of pores and gives skin a firm, bouncy, moisturized glow
A serum for intensive care that contains concentrated Pitera™ and uses the company's unique Infinite Power Technology. The transparent, lightweight texture penetrates quickly into the skin. The unique blend of ingredients is delivered to every corner of the skin, powering up your beauty. Instantly reduce the appearance of pores and leave skin bouncy and moisturized. The nozzle design features an auto-dropper that dispenses the right amount for easy application. It can be used in the morning and evening, and is recommended for all skin types.
■SK-II Skin Power Eye Cream (eye cream)
No printed price * Suggested retail price 15g 11,500 yen (+tax)
Power up the beauty around your eyes for bouncy, moisturized skin
Its light texture blends in quickly, leaving the eye area smooth and firm
This eye cream has a light texture yet is packed with beneficial ingredients. It contains concentrated Pitera™ and uses the company's unique Infinite Power Technology. Recommended for those who are starting to worry about anti-aging care. It quickly dissolves into the skin around the eyes, reducing the appearance of fine lines caused by dryness, leaving the eyes looking smooth, radiant, plump, and vibrant. Its easy-to-apply formula allows you to apply makeup immediately.
◆About SK-II
Since its launch nearly 40 years ago, SK-II has been deeply involved with millions of people around the world, striving to transform not only women's skin but also their destinies. SK-II's journey to beautiful skin began when, by chance, they came across the beautiful hands of an aging master brewer. Believing that the secret to beautiful skin lies in the fermentation process, such as in sake brewing, years of research led to the creation of Pitera™, a unique ingredient made possible by the unique fermentation of a special yeast. Since then, all SK-II products, which contain the proprietary ingredient Pitera™, have become the key to beautiful skin for SK-II's global ambassadors and are trusted by countless customers of all ages and skin types. For more information, please visit https://sk-ii.jp.
Click here for company press release details
Modern women lead busy lives, brimming with deadlines and meetings, studying, extracurricular activities, and hobbies. While they strive to look and feel their best, they often face conflicting challenges: skin loss of firmness, dullness*4, uneven texture, noticeable pores... Even when they want to restore their skin's condition, they often struggle to achieve its ideal state. *1 Age-appropriate care *2 With each use *3 Moisture circulation to the skin *4 Due to dryness
Skin changes by about nine years in a single day, with noticeable pores and a lack of firmness
SK-II has been studying the skin of young women for approximately eight years. Now, using the latest technology, SK-II has conducted its first ever survey to capture daily fluctuations in skin age. The results revealed that young women's skin can fluctuate by about nine years throughout the day, from times of good skin condition to times of poor condition, with dullness, noticeable pores, and a lack of firmness.
This is thought to be due to external stressors such as ultraviolet rays, air pollution, dryness, and sudden changes in temperature, which can cause skin condition to deteriorate. As a result, skin texture can suddenly become noticeably rough and pores can become more noticeable.
Power-charge your beauty with our carefully selected, unique cocktail of ingredients, Infinite Power Technology*5.
All products in the new "Skin Power" series are equipped with our unique Infinite Power Technology. Charging your skin with beauty power, you'll instantly achieve plump, vibrant, bouncy, and dewy glow.
Infinite Power Technology, made up of a cocktail of three naturally derived ingredients, gets to work.
●Calla Lily Extract*6: SK-II's unique ingredient. Formulated to moisturize and plump the skin.
●Houttuynia Cordata Extract*7: A world-famous herb. Carefully hand-picked on a contract farm in Tokushima Prefecture. Formulated to leave skin moisturized and vibrant.
●Peony Root Extract*8: Long known for its beauty benefits, this extract is formulated to add bouncy firmness. :
Additionally, the Skin Power series now features a new fragrance: neroli (bitter orange flower). The fresh citrus scent provides a comfortable treatment.
*5 Infinite Power Technology: Peony extract*8 (firming care ingredient), Houttuynia cordata extract*7 (moisturizing ingredient), Calla lily extract*6 (moisturizing ingredient) *6 Calla lily flower/stem extract (moisturizing ingredient) *7 Houttuynia cordata extract (moisturizing ingredient) *8 Peony root extract (firming care ingredient)
Why not start recharging your beauty with power?
SK-II's innovative skincare series, "Skin Power," features a lineup of four must-have products to power up your beauty and achieve bouncy, dewy, radiant skin. It's also ideal for early aging care, even for younger generations. To fully experience the benefits of "Skin Power," we recommend using it in conjunction with SK-II's signature "Facial Treatment Essence." With a formula that has remained largely unchanged for nearly 40 years, SK-II's signature best-selling Facial Treatment Essence is made from over 90% of SK-II's proprietary Pitera™ ingredient, which has helped millions of women around the world achieve clearer, more youthful skin.
*Pitera™: Galactomyces Ferment Filtrate (skin conditioning and moisturizing ingredient)
【SK-II Skin Power Series】
■SK-II Skin Power Airy (beauty emulsion)
No printed price *Suggested retail price 50g 12,000 yen (plus tax) 80g 18,000 yen (plus tax)
Power up your beauty with this beauty emulsion that feels fresh and light on the skin
Achieve plump, firm, bouncy, and dewy skin with less noticeable pores
This lightweight beauty emulsion leaves skin feeling hydrated, firm, bouncy, and radiant. Formulated with concentrated Pitera™ and featuring our unique Infinite Power Technology, its lightweight texture melts into skin, instantly plumping and hydrating it, minimizing the appearance of pores. Recommended for hot weather and those with oily skin. Use it morning and night.
■SK-II Skin Power Cream (beauty emulsion)
No printed price * Recommended retail price 50g 12,000 yen (plus tax) 80g 18,000 yen (plus tax)
A cream with a moist, rich texture
For moisturized, firm, bouncy, and dewy skin
A cream-type beauty emulsion with a velvety texture. Formulated with concentrated Pitera™ and unique Infinite Power Technology. For moisturized, firm, bouncy, and dewy skin. This cream (beauty emulsion) has a richer texture than Skin Power Airy and is recommended for those who are concerned about dryness during the dry seasons, or who are starting to worry about anti-aging care. It can be used both in the morning and at night.
■SK-II Skin Power Essence (Serum)
No printed price *Suggested retail price 30mL 13,000 yen (+tax) 50mL 19,500 yen (+tax) 75mL 26,000 yen (+tax)
The transparent and light texture penetrates quickly
Instantly reduces the appearance of pores and gives skin a firm, bouncy, moisturized glow
A serum for intensive care that contains concentrated Pitera™ and uses the company's unique Infinite Power Technology. The transparent, lightweight texture penetrates quickly into the skin. The unique blend of ingredients is delivered to every corner of the skin, powering up your beauty. Instantly reduce the appearance of pores and leave skin bouncy and moisturized. The nozzle design features an auto-dropper that dispenses the right amount for easy application. It can be used in the morning and evening, and is recommended for all skin types.
■SK-II Skin Power Eye Cream (eye cream)
No printed price * Suggested retail price 15g 11,500 yen (+tax)
Power up the beauty around your eyes for bouncy, moisturized skin
Its light texture blends in quickly, leaving the eye area smooth and firm
This eye cream has a light texture yet is packed with beneficial ingredients. It contains concentrated Pitera™ and uses the company's unique Infinite Power Technology. Recommended for those who are starting to worry about anti-aging care. It quickly dissolves into the skin around the eyes, reducing the appearance of fine lines caused by dryness, leaving the eyes looking smooth, radiant, plump, and vibrant. Its easy-to-apply formula allows you to apply makeup immediately.
◆About SK-II
Since its launch nearly 40 years ago, SK-II has been deeply involved with millions of people around the world, striving to transform not only women's skin but also their destinies. SK-II's journey to beautiful skin began when, by chance, they came across the beautiful hands of an aging master brewer. Believing that the secret to beautiful skin lies in the fermentation process, such as in sake brewing, years of research led to the creation of Pitera™, a unique ingredient made possible by the unique fermentation of a special yeast. Since then, all SK-II products, which contain the proprietary ingredient Pitera™, have become the key to beautiful skin for SK-II's global ambassadors and are trusted by countless customers of all ages and skin types. For more information, please visit https://sk-ii.jp.
Click here for company press release details
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