Reno Beauty Co., Ltd. will begin selling its first RENO brand hair care brand, "CHRONO CHARME," at the Isetan Shinjuku store for a limited time from August 5, 2020. The sale will run from August 5 to August 18. The brand will also be available on the Mitsukoshi Isetan online store, and sales will continue even after the pop-up ends.
Reno 801, a members-only beauty salon operated by Reno Beauty, focuses on the "clock genes" present in the scalp. A first in the hair care industry, the shampoo incorporates "Chrono Chardie," an ingredient derived from white grapes grown in Yoichi, Hokkaido, which activates clock genes. Washing your hair at the end of the day helps regulate the scalp's skin rhythm, creating an environment that produces moisturized, vibrant hair.
To commemorate the start of a limited-time sale at the promotion on the first floor of the Isetan Shinjuku Men's Building from August 5th, the pop-up store will be selling the Isetan-exclusive "Chrono Charme Shampoo & Treatment Special Edition" and "Chrono Charme Shampoo & Treatment Travel Size (10ml each/300 yen (excl. tax)) x 3" set for 9,600 yen (excl. tax).
Add a special touch to your everyday life, like spending time at a hotel. Don't miss this opportunity to experience this innovative hair care series.
CHRONO CHARME Isetan Shinjuku Store "ISETAN HOME HOTEL"
Wednesday, August 5th to Tuesday, August 18th, 2020, 10:00 AM to 8:00 PM
3-14-1 Shinjuku, Shinjuku-ku, Tokyo Isetan Shinjuku Store Men's Building 1F = Promotion
Rino Chrono Charme Hair Care Series
Disruptions to our biological clocks, caused by a variety of factors, including stress and lack of sleep, can lead to dry, rough scalps and brittle hair. Reno 801, a members-only beauty salon, focuses on the "clock genes" present in the scalp. The salon is the first in the hair care industry to incorporate "Chrono Chardi," an ingredient that stimulates clock genes, into its shampoo. Washing your hair at the end of the day helps regulate the scalp's rhythm, creating an environment conducive to moisturized, shiny, and healthy-looking hair. The rich, dense foam gently cleanses the scalp and hair, while the treatment uses the unique "Aqua Magic System," which reacts with rinsing water to form a film that locks in the ingredients. It leaves hair moisturized, bouncy, and full of body. The uniquely blended, exotic, floral fragrance elevates your daily hair care routine to a luxurious and blissful experience.
Reno Chrono Charme Shampoo
300ml/4,500 yen (excl. tax)
Reno Chrono Charme Treatment
300ml/4,600 yen (excl. tax)
Isetan Shinjuku Store Exclusive Set: ¥9,600 (excluding tax) Reno Chrono Charme Shampoo & Treatment Special Edition (300ml each) + Travel Pouch (10ml each) x 3 sets
【Image Video】
https://youtu.be/ANCrgk6kRdA
【Reno About 801
Opened in 2017 with the concept of "A one-of-a-kind beauty for you," 801 is the hair salon industry's first completely members-only beauty salon (address and phone number not disclosed). Not only do we offer the finest techniques and service, but we have also set up only one seat to ensure that our guests' precious time is of great value. It is a blissful private space where you can spend your time alone in a relaxed and natural manner.
About Seitaro Tanaka
He gained experience at charismatic salons that lead the beauty industry in Harajuku, Aoyama, and Roppongi. He has worked with many celebrities, including Mizuki Arisa, and goes beyond salon work to handle hair and makeup for a wide range of shoots, including magazines, commercials, and advertisements. He has also appeared on TV programs, given seminars for major cosmetics manufacturers, and given beauty lectures overseas, expanding the scope of his activities in a wide range of areas. In recent years, he has launched his own brand, "Reno 801," a members-only beauty salon with an annual contract of 1 million yen, which has attracted attention from other industries as well.
[About Reno Beauty]
Reno Beauty Co., Ltd. is a comprehensive beauty company focused on three core businesses in the beauty industry: hair and makeup, salons, and products. It offers a wide range of services, from branding to marketing, development, operation, and sales. We also manage our affiliated creators and provide salon and product production and consulting services.
Click here for company press release details
Reno 801, a members-only beauty salon operated by Reno Beauty, focuses on the "clock genes" present in the scalp. A first in the hair care industry, the shampoo incorporates "Chrono Chardie," an ingredient derived from white grapes grown in Yoichi, Hokkaido, which activates clock genes. Washing your hair at the end of the day helps regulate the scalp's skin rhythm, creating an environment that produces moisturized, vibrant hair.
To commemorate the start of a limited-time sale at the promotion on the first floor of the Isetan Shinjuku Men's Building from August 5th, the pop-up store will be selling the Isetan-exclusive "Chrono Charme Shampoo & Treatment Special Edition" and "Chrono Charme Shampoo & Treatment Travel Size (10ml each/300 yen (excl. tax)) x 3" set for 9,600 yen (excl. tax).
Add a special touch to your everyday life, like spending time at a hotel. Don't miss this opportunity to experience this innovative hair care series.
CHRONO CHARME Isetan Shinjuku Store "ISETAN HOME HOTEL"
Wednesday, August 5th to Tuesday, August 18th, 2020, 10:00 AM to 8:00 PM
3-14-1 Shinjuku, Shinjuku-ku, Tokyo Isetan Shinjuku Store Men's Building 1F = Promotion
Rino Chrono Charme Hair Care Series
Disruptions to our biological clocks, caused by a variety of factors, including stress and lack of sleep, can lead to dry, rough scalps and brittle hair. Reno 801, a members-only beauty salon, focuses on the "clock genes" present in the scalp. The salon is the first in the hair care industry to incorporate "Chrono Chardi," an ingredient that stimulates clock genes, into its shampoo. Washing your hair at the end of the day helps regulate the scalp's rhythm, creating an environment conducive to moisturized, shiny, and healthy-looking hair. The rich, dense foam gently cleanses the scalp and hair, while the treatment uses the unique "Aqua Magic System," which reacts with rinsing water to form a film that locks in the ingredients. It leaves hair moisturized, bouncy, and full of body. The uniquely blended, exotic, floral fragrance elevates your daily hair care routine to a luxurious and blissful experience.
Reno Chrono Charme Shampoo
300ml/4,500 yen (excl. tax)
Reno Chrono Charme Treatment
300ml/4,600 yen (excl. tax)
Isetan Shinjuku Store Exclusive Set: ¥9,600 (excluding tax) Reno Chrono Charme Shampoo & Treatment Special Edition (300ml each) + Travel Pouch (10ml each) x 3 sets
【Image Video】
https://youtu.be/ANCrgk6kRdA
【Reno About 801
Opened in 2017 with the concept of "A one-of-a-kind beauty for you," 801 is the hair salon industry's first completely members-only beauty salon (address and phone number not disclosed). Not only do we offer the finest techniques and service, but we have also set up only one seat to ensure that our guests' precious time is of great value. It is a blissful private space where you can spend your time alone in a relaxed and natural manner.
About Seitaro Tanaka
He gained experience at charismatic salons that lead the beauty industry in Harajuku, Aoyama, and Roppongi. He has worked with many celebrities, including Mizuki Arisa, and goes beyond salon work to handle hair and makeup for a wide range of shoots, including magazines, commercials, and advertisements. He has also appeared on TV programs, given seminars for major cosmetics manufacturers, and given beauty lectures overseas, expanding the scope of his activities in a wide range of areas. In recent years, he has launched his own brand, "Reno 801," a members-only beauty salon with an annual contract of 1 million yen, which has attracted attention from other industries as well.
[About Reno Beauty]
Reno Beauty Co., Ltd. is a comprehensive beauty company focused on three core businesses in the beauty industry: hair and makeup, salons, and products. It offers a wide range of services, from branding to marketing, development, operation, and sales. We also manage our affiliated creators and provide salon and product production and consulting services.
Click here for company press release details
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