agnès b. will hold a launch party for its promotion "On aime le graff!!" on May 22nd. The event will take place at the agnès b. Voyage Omotesando store, and is scheduled to begin at 7:30 pm.

The party will feature new items from the 2015 Spring/Summer collection, including graffiti-printed T-shirts, dresses, tote bags, and iPhone cases. Graffiti artist MAMBO will also be performing live.

The French-Hungarian artist MAMBO was a member of the wall-painting collective "La Force Alphabetique" from 1986 to 1997. Since 1998, he has continued his work as a graffiti artist, joining "9eme Concept."

Sarah Mattera, project manager at the Pompidou Centre, said of Mambo's work, "His work is symbolic, reflecting current icons of contemporary society, such as well-known visual codes and emojis. He refines the myriad forms of visual identity into his own style and adds his own unique codes. Instantly recognizable cues connect to our cultural memory. Mambo believes his work reflects the world around us. We are overwhelmed by information overload and question it. However, a critical eye toward the modern world is only part of his work."

During the promotional period from May 27th to June 16th, items based on the graffiti art on a door auctioned during the reconstruction of the Paris hotel "Molitor Pool" will be on sale. The lineup includes dresses, tote bags, iPhone cases, and more. With each purchase, a clear file will be given away on a first-come, first-served basis.

In addition, Japanese graffiti artists FA.IRAQ and MOZYSKEY will take over the agnès b. Aoyama store during this period. Graffiti with a "Principality" theme will be applied to the facade every week.

In addition, ahead of the promotion, a pop-up shop will open at the Isetan Shinjuku. The store, decorated with the door of the "Molitor Pool," will sell graffiti items and related art books. Customers who purchase eligible products worth over 30,000 yen will receive a gift voucher for the "BONJOUR FRANCE" event being held at the same store on a first-come, first-served basis.

The pop-up shop will be held at Center Park The Stage #2 on the second floor of the main building from May 20th to 26th. A live performance by Mambo will also be held on the 23rd.

Meanwhile, after the promotion ends, the "On aime le graff!! Exhibition" will be held at "347CAFE & LOUNGE" in Shibuya. The exhibition will bring together all the works that have been exhibited at agnès b. stores, including the pop-up shop, from June 19th to 28th.