Chloé's new creative director, Shemina Kamali, will be hosting her first pop-up in Japan at Shinjuku Isetan

Event Date:2024.08.28-09.03
Aug 26, 2024
Chloé will be holding a pop-up at The Stage on the first floor of the main building of Isetan Shinjuku from August 28th to September 3rd. The brand will be launching its Fall/Winter 2024 collection, the first runway show by Chemena Kamali, who was appointed as Chloé's new creative director last October, ahead of the nationwide launch of the collection.

Courtesy of Chloé
With the theme of intuition, freedom and instinctive feminine energy, “The Intuition” collection returns to the Maison's origins, capturing the essence and spirit of the Chloé woman: natural, sensual and effortlessly powerful.

Courtesy of Chloé
Inspired by mid-century architecture and design, this pop-up boutique is a modern interpretation of the Conversation Pit, creating a multi-faceted space. Like an architectural pavilion, the space is constructed with floor-to-ceiling panels, blending the interior and exterior, offering dynamism and multiple perspectives. Sleek curves and contrasting materials create a welcoming, feminine atmosphere.

Courtesy of Chloé
The pop-up boutique will feature a curated collection of ready-to-wear, leather goods, shoes and accessories. Additionally, Chloé's new iconic Camera bag will be available in two sizes, small and medium, in a limited-edition vegetal beige colourway crafted from natural, shiny calfskin leather with a crocodile embossing.


■Event Details
Chloé 2024 Winter Collection “The Intuition” Pop-up Boutique
Dates: Wednesday, August 28, 2024 – Tuesday, September 3, 2024
Location: The Stage, 1st Floor, Main Building, Isetan Shinjuku Store



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Inquiries:
Chloé Customer Relations
03-4226-3883
www.chloe.com


*Updated August 29 (images added)
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