Ground Y 2020-21AW Collection main Photographed by Kazuhei KimuraGround Y is a brand that proposes new possibilities in fashion with its "genderless" and "ageless" style, filtered through the lens of Yohji Yamamoto and incorporating multifaceted elements that align with its concepts. The brand will launch its new collection for the 2020-21 Autumn/Winter season on July 22nd. *The official online store, "THE SHOP YOHJI YAMAMOTO," will begin selling the items at 12:00 PM on the same day. http://theshopyohjiyamamoto.jp/JP/shop/c/c20
https://youtu.be/anelidoirds
The theme of the 2020-21 Autumn/Winter Collection is "REBELLIOUS."
Proposing an antithesis to "Western beauty," the collection's worldview is focused on patterns, silhouettes, and textures.
By adding rebellious coloring to paintings by four of the world's most renowned artists (Camille Pissarro, Edgar Degas, Odilon Redon, and Vincent van Gogh), the original camouflaged patterns are expressed in flowing textiles such as silk velvet and rayon lawn.
In addition to offering a wide range of items incorporating a variety of colors and patterns that rebel against the color black, which is part of Yohji Yamamoto's DNA, the collection also offers new variations on items such as a cape-style jacket that breaks down the structured shoulders that are a distinctive feature of tailored jackets, and shirts, jackets, and pants that combine with detachable bags that can be attached and detached with Velcro.
The key visual models are Fukagawa Mai, who appeared in a morning drama last year and is currently active in dramas and movies, and Kamio Fuju, an actor who is attracting attention in dramas and movies.
Ground Y 2020-21AW Collection_1 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_2 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_3 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_4 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_5 Photographed by Kazuhei Kimura[Bonus] Starting July 22nd, all customers who purchase Ground Y products at Ground Y directly managed stores or the official online store, "THE SHOP YOHJI YAMAMOTO," will receive a "2020-21 Autumn/Winter Collection Image Book," featuring actress Mai Fukagawa and actor Fuju Kamio as image models, on a first-come, first-served basis.
*As supplies are limited, this offer will end when stock runs out.
▼Artist profiles
・Camille Pissarro
1830-1903 French painter. A master who was a central figure in the Impressionist movement. He painted rural landscapes using rich colors and a bold, lingering brushstroke style, as well as gentle and lively expressions and a palette knife painting technique modeled after Gustave Courbet, and is highly regarded even today as one of the most representative Impressionist painters.
・Edgar Degas
1834-1917 French impressionist painter and sculptor. Depicting modern urban life using classical techniques, Degas positioned himself as the "classical painter of modern life." Many of his works feature ballet as a theme, as well as interior scenes featuring prostitutes.
・Odilon Redon
1840-1916 French painter. Although of the same generation as the impressionist painters, his style and themes were very different, and he continued to paint fantasy worlds. He was friends with symbolist literary figures, and is sometimes classified as a symbolist.
・Vincent van Gogh
1853-1890 Dutch post-impressionist painter. He was mainly active in France. Influenced by Impressionism and Japanese Ukiyo-e, he established his own unique style of painting with intense colors and bold brushstrokes. He is also considered a pioneer of Expressionism and Fauvism.
▼Shop information
Ground Y GINZA SIX
6-10-1 Ginza, Chuo-ku, Tokyo 104-0061 4F TEL 03-6264-5165
Ground Y LAFORET HARAJUKU
1-11-6 Jingumae, Shibuya-ku, Tokyo 150-0001 1F TEL 03-6455-5277
Ground Y SHIBUYA PARCO
15-1 Udagawa-cho, Shibuya-ku, Tokyo 153-8377 2F TEL 03-6427-8984
Ground Y THE SHOP YOHJI YAMAMOTO
http://theshopyohjiyamamoto.jp/JP/shop/c/c20
Ground Y FaSoLa STARS
3F Central Building, Terminal 1, Narita International Airport, Narita City, Chiba Prefecture, 282-0004 Tel: 0120-191-625
▼official media
Ground Y Official Website
http://yohjiyamamoto.co.jp/groundy
Ground Y Official Facebook
@Ground Y Official
https://www.facebook.com/groundy.yohjiyamamoto
Ground Y Official Twitter
@Ground Y Official
https://twitter.com/ground_y
Ground Y Official Instagram
@ground_y_Official
https://www.instagram.com/ground_y_official
Ground Y Official LINE
https://page.line.me/bgj1098w
Ground Y 2020-21AW Collection_6 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_7 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_8 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_9 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_10 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_11 Photographed by Kazuhei Kimura
Ground Y 2020-21AW Collection_12 Photographed by Kazuhei KimuraClick here for company press release details
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