Parco's Autumn Nationwide Renewal Summary: New Undercover and Issey Brands Launch in Shibuya

Aug 28, 2013

Starting later this month, Parco will undergo an autumn renewal across its stores, covering a total of approximately 250 sections and 21,000 square meters.
Shibuya Parco, celebrating its 40th anniversary this year, will introduce information-generating stores that allow customers to experience the globally renowned Shibuya. Eleven new stores, including UNDERCOVER's new concept shop "MADSTORE UNDERCOVER," ISSAY MIYAKE's new men's line "HOMME PLISSE ISSEY MIYAKE," and "PARCO Gallery X," showcasing domestic and international street art and fashion, will be opening, along with 16 stores making their debut in the area and 13 stores making their first appearance at Parco.
Ikebukuro Parco will introduce a number of fashion and miscellaneous goods shops aimed at "independent women" who embrace their own lifestyles and fashions. New stores include Another Edition, Ray BEAMS, and WOOP WOOP!, a select shop for independently curated goods that is a spin-off of Ufufu Girls, a store located in Daimaru Matsuzakaya Department Store. Kichijoji Parco will be renovated with the Parco Book Center, which specializes in art, culture, and lifestyle and has a more independently curated selection, and will introduce Kawara CAFÉ&KITCHEN. Sapporo Parco will strengthen the extensive renovation of its 6th floor, which was carried out last year, in order to attract new families back to the city center. Street brand JOYRICH will open one of its largest stores in Japan, as well as BEAMS LIGHTS, and Shibuya Parco's 6th floor culture floor, Shibu Pop, will make its Hokkaido debut. Matsumoto Parco will be opening and renovating 20 stores, including Murasaki Sports, RAGEBLUE, EDITION WORKS, and CROWDED CLOSET, focusing on its men's floor, which boasts one of the largest concentrations of fashion items in the prefecture. Shizuoka Parco will welcome Parco's first stores, Makaino Factory, and Korean makeup shop Etude House. Nagoya Parco is promoting the "Nagoya Parco Produce Plan" in preparation for the 15th anniversary of the South Building this year and the 25th anniversary of the West and East Buildings next year. The addition of FREAKS STORE, KBF, and other stores will strengthen the area's largest concentration of select shops. Hiroshima Parco will be undergoing its first major renovation since 2008, with approximately 20% of the building being renovated. Two stores, "URBAN RESEARCH" and "URBAN RESEARCH DOORS," will open simultaneously, and 11 stores will open for the first time in Chugoku, Shikoku, and Hiroshima, including "UNITED ARROWS green label relaxing," "HUMOR MARKET by A-net," "Dainipponichi," and "Lily Brown Hiroshima Boutique."

Select shop "MID by MIDWEST" will open its first Kyushu store at Fukuoka Parco, and "Pillow Wee Cafe," a specialty store for made-to-order pillows and living room accessories with 1,000 different combinations to choose from, will be opening.
くまがいなお
  • Parco to undergo major autumn renovation
  • Parco Gallery X opens in Shibuya
Back to Top