POLA Co., Ltd. will release a limited-edition "B.A Starter Kit" from its flagship brand, "B.A.", on September 11, 2020. The kit includes mini sizes of B.A Lotion, cleansing cream, wash, and milk (B.A Lotion Set: ¥22,000 (¥24,200 including tax), and B.A Lotion Half-Size Set: ¥13,000 (¥14,300 including tax). 35 years have passed since the launch of B.A in 1985. POLA B.A., whose brand policy is "expanding human potential," has expanded its bioactive theory into the "Epi-Hari Network*1 Theory." The "Epi-Hari Network*1 Theory" recognizes that the positive energy we create through our lifestyles and environments enhances true beauty, focusing on giving skin firmness. We support an "ageless" lifestyle that continues to expand the possibilities for new beauty, regardless of age.
The "B.A Starter Kit" includes a full-sized lotion that fills your skin with moisture and leaves it feeling plump and firm; a cream cleanser that uses unique emulsification technology to combat dullness*2 and gently cleanses while preserving moisture; a wash that creates highly elastic foam that clings to the skin*3, leaving it moisturized and translucent; and a mini-sized milk that melts rich oils into the skin*3, leaving it feeling plump and firm. The new B.A skincare line will help you start a skincare routine that aims for skin that is full of life and firm*3.
It will be sold by POLA Beauty Directors nationwide, at approximately 4,000 POLA shops nationwide, including approximately 670 POLA THE BEAUTY cosmetics and beauty salon stores, the flagship store POLA GINZA, 68 POLA corners in famous department stores nationwide, and the official POLA online store (net.pola.co.jp).
*1 The formation of a cosmetic film (network) that gives a firm feeling on the surface of the skin
*2 Caused by dirt and old stratum corneum
*3 Stratum corneum
B.A Starter Kit
Released on September 11, 2020
Limited quantity (ends when stock runs out)
22,000 yen <24,200 yen incl. tax>
・B.A Lotion Half size
13,000 yen <14,300 yen incl. tax>
■B.A Lotion
This product 120mL or half size 60mL
■B.A Cleansing Cream 20g
■B.A Wash 20g
■B.A Milk 15mL
*The photo shows the B.A Lotion (full product) set.
Click here for company press release details
The "B.A Starter Kit" includes a full-sized lotion that fills your skin with moisture and leaves it feeling plump and firm; a cream cleanser that uses unique emulsification technology to combat dullness*2 and gently cleanses while preserving moisture; a wash that creates highly elastic foam that clings to the skin*3, leaving it moisturized and translucent; and a mini-sized milk that melts rich oils into the skin*3, leaving it feeling plump and firm. The new B.A skincare line will help you start a skincare routine that aims for skin that is full of life and firm*3.
It will be sold by POLA Beauty Directors nationwide, at approximately 4,000 POLA shops nationwide, including approximately 670 POLA THE BEAUTY cosmetics and beauty salon stores, the flagship store POLA GINZA, 68 POLA corners in famous department stores nationwide, and the official POLA online store (net.pola.co.jp).
*1 The formation of a cosmetic film (network) that gives a firm feeling on the surface of the skin
*2 Caused by dirt and old stratum corneum
*3 Stratum corneum
B.A Starter Kit
Released on September 11, 2020
Limited quantity (ends when stock runs out)
22,000 yen <24,200 yen incl. tax>
・B.A Lotion Half size
13,000 yen <14,300 yen incl. tax>
■B.A Lotion
This product 120mL or half size 60mL
■B.A Cleansing Cream 20g
■B.A Wash 20g
■B.A Milk 15mL
*The photo shows the B.A Lotion (full product) set.
Click here for company press release details
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