Ground Y ☓ NON “Blast” Art Collection
Ground Y is a brand that proposes new possibilities in fashion with a "genderless" and "ageless" style, filtered through the lens of Yohji Yamamoto and incorporating multifaceted elements that sync with the brand's concept. The brand has collaborated with Non, an actress and artist, to create a collection that will be released in Ground Y stores on July 8, 2020.
https://theshopyohjiyamamoto.jp/shop/t/t1177/
*Sales will begin at 12:00 on the same day at the official online store THE SHOP YOHJI YAMAMOTO
https://theshopyohjiyamamoto.jp/shop/c/c20/

This collaboration was made possible by Non's appearance as the key visual model for the Ground Y 2020 Spring/Summer collection. Expanding on free words such as "Yohji Yamamoto" and "Ground Y," she has created a hand-drawn painting specifically for this collaboration, which is boldly printed on Ground Y clothing as a canvas.

Based on generously sized patterns that allow you to enjoy the space between clothing and the body, a characteristic of the brand, the collection incorporates irregular drawstring details, allowing the silhouette to be freely changed to fit the wearer's body shape, creating a playful, unisex collection.

The "Ground Y x NON "Blast" Art Collection," bearing the word "Blast" (= explosion), is a collection that embodies the unique creative passions of both brands. In addition, Non herself and popular model and actor Kiyohara Sho have been appointed models for the key visuals.

Ground Y ☓ NON “Blast” Art Collection
Ground Y ☓ NON “Blast” Art Collection
＜＜Non's Comment＞＞
My drawings have been layered on top of the beautiful fabric to create incredibly beautiful clothes, and I am overjoyed and excited. I am excited. This is the start of something new, a new idea. A strong determination to start something new on my own. The clothes in this collection inspire anticipation for tomorrow just by wearing them. I was very nervous about drawing a picture based on Yohji Yamamoto, but I was incredibly excited. Ground Y is a unisex brand, so I hope many people will wear them.


[Non's Profile]
Born in 1993. Actress and creative artist. Her curiosity has led her to expand her horizons as a musician and painter. She wrote, directed, edited, and starred in the film "Ochi tsuke nanse," a YouTube documentary project titled "Nontare," which has been viewed over 5 million times. In 2018, she held the exhibition "Non 'Hitori' Exhibition - Girls Bare Their Fangs."

[Kiyohara Sho's Profile]
Born in 1993 in Kanagawa Prefecture. Kiyohara debuted as an exclusive model for "MEN'S NONO-NO" in 2013. He began his acting career in 2016.

【Product lineup】 *All prices excluding tax
Graphic top 10,000 yen
Shirring top 36,000~38,000 yen
Dolman long shirt 66,000 yen
Shirring sleeveless dress 70,000 yen
Shirring short balloon pants 60,000 yen

■Ground Y shop list
GINZA SIX store 6-10-1 Ginza, Chuo-ku, Tokyo GINZA SIX 4F 03-6264-5165
Laforet Harajuku store 1-11-6 Jingumae, Shibuya-ku, Tokyo Laforet Harajuku 1F 03-6455-5277
Shibuya PARCO store 15-1 Udagawacho, Shibuya-ku, Tokyo Shibuya PARCO 2F 03-6427-8984
THE SHOP YOHJI YAMAMOTO (Official Web Store)
https://theshopyohjiyamamoto.jp/shop/c/c20/

■Ground Y Official Media
Website http://yohjiyamamoto.co.jp/groundy
Facebook Ground Y Official
Twitter @Ground̲Y
Instagram @ground̲y̲Official



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