The cutting edge of whitening and UV care! 5 "modern" skin care items that will motivate you

Jun 21, 2015

With the sun's rays suddenly getting stronger, many people are probably wondering what to do about UV protection and whitening care.

However, today's UV protection is no longer a seasonal product designed to protect skin from the harsh summer UV rays, but rather a year-round, everyday skincare routine. This is due to advances in research into UVA (ultraviolet A) rays, which penetrate deeper into the skin, rather than just UVB (ultraviolet B rays), which cause sunburn on the surface.

UVA exposure is not as seasonally or weather-related as UVB, and its intensity does not decrease even on cloudy days. It penetrates window glass, so even if you're indoors, you can be affected by standing near a window.

So, if you want to avoid further damage to your skin, avoid dullness, or minimize photoaging, which leads to wrinkles and dark spots... If you feel this way, then the first thing you should do is focus on consistent, daily UV protection, whether it's hot or cool, sunny or rainy.

And if you think you've accidentally gotten sunburned, do early, pinpoint recovery. Even if you don't get sunburned, it's important to take care of areas that are prone to blemishes in advance on nights when the UV rays are strong.

The key to UV and whitening care is to remember to do it every day. That's why the first criterion for choosing a product is that it should be easy to do, so you think, "I can do this every day."

The second criterion is that when you think, "It's too much trouble, I can skip it today," it should motivate you to think, "Oh no, I have to take good care of my skin!" We'll introduce you to some easy-to-use items that will also help boost your motivation.
--Pinpoint recovery for accidental sunburn (POLA, CHANEL)
渡辺佳子
  • White Shot SX 20g 12,000 yen / Pola Le Blanc Cheek Mask 7mL x 6 sets 10,000 yen / Chanel Astalift White Perfect UV Clear Solution SPF50+ PA++++ 30g 3,900 yen / Fujifilm Five Herbs Pure Freshness Summer Mist (limited quantity release on June 24th) 125mL 4,
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