LAURA MERCIER, a makeup artist brand from New York, will be pre-selling its limited-edition summer color collection, "UNDER THE BLAZING SUN" (7 types in total/2,600 to 3,000 yen) on Watashi Plus from May 28, 2020, and will be available nationwide from June 3, 2020*.
"UNDER THE BLAZING SUN" is a summer color collection based on the concept of "elegance for the hottest summer under the blazing sun," and features limited-edition stick eye colors and lip glosses that captivate with sophisticated earth tones and dazzling sparkles.
To commemorate the release of "Under the Blazing Sun," we will be holding a gift campaign. During the campaign period, customers who purchase Laura Mercier products for 7,000 yen or more (excluding tax) at the counseling counter will receive a special Laura Mercier skincare experience sample set, allowing them to try out the "skincare that transforms your makeup," which was just released in May. In addition, customers who purchase Laura Mercier products for 7,000 yen or more (excluding tax) at Watashi Plus during the campaign period will receive a special Laura Mercier flat bag. Don't miss this opportunity to enjoy Laura Mercier makeup items that will bring you sophistication.
*Stores that are currently closed due to COVID-19 countermeasures will be re-opened as soon as they reopen. Please check the website of each store for information on their operating status.
<Gift Campaign Overview>
〇 Customers who purchase at counseling counters nationwide
Eligible period: Wednesday, June 3rd to Tuesday, June 30th, 2020 *Ends while supplies last
During the campaign period, customers who purchase Laura Mercier products for 7,000 yen or more (excluding tax) will receive a special Laura Mercier skincare experience sample set.
【Set contents】
・Laura Mercier Nourishing Rose Oil, special size 3mL
・Laura Mercier The Perfect Cream Multitasking Moisturizer packet sample (1g) x 3
・Laura Mercier Illuminating Eye Cream packet sample (1g) x 2
・Laura Mercier special drawstring pouch
〇Customers who purchase through Watashi Plus
Eligible period: Thursday, May 28th to Friday, July 31st, 2020 *Ends while supplies last
During the offer period, customers who purchase Laura Mercier products for 7,000 yen (excluding tax) or more will receive a special Laura Mercier flat bag (approx. W160mm x H130mm x D10mm).
- Release date: Thursday, May 28th - Pre-release at Watashi Plus, Wednesday, June 3rd - Nationwide release (7 types in total / 2,600 yen to 3,000 yen)
- Concept:
Metallic eyes adorned in earth tones.
Translucent, sparkling lips that are richly moisturized and exude a subtle sexiness.
Skin that shines with a bronze, as if slightly tanned.
Layer metallic textures over rich colors and the season of scorching sun is just around the corner.
Enjoy elegant play with colors that will add a cool touch to the hottest summer. Laura Mercier Caviar Stick Eye Colour [Limited Edition 3 Colours] 1.64g ¥3,000 (excluding tax) Glides on smoothly and blends perfectly. Versatile eye colour that gives you a professional finish on the go. This season, we are introducing three limited edition metallic earth colours that shine under the scorching sun.
○Color options
・2014 (HEAT)・・・Berry Purple
・2015 (BEAMING)・・・Yellow Gold
・2016 (DESERT SAND)・・・Terracotta Orange
2014
2015
2016Laura Mercier Lip Glacé
[Limited to 4 colors] 4.5g ¥2,600 (excl. tax)
A lip gloss that gives your lips a plump, sensual look with a fresh shine and sophisticated color. This season, we are introducing 3 limited edition sheer colors that sparkle translucently in the scorching sun.
○Color options
・2017 (HIBISCUS)・・・Coral pink
・2018 (ORANGE BLOSSOM)・・・Nude pink
・2019 (GRANADA ROSE)・・・Dusty rose
・2020 (MILAGE)・・・Metallic pearl
2017
2018
2019
2020
■Color used
・2014 (HEAT)
・32 (METALLIC TAUPE) *Existing color
・2017 (HIBISCUS)
・2020 (MILAGE)
■Color used
・2015 (BEAMING)
・2016 (DESERT SAND)
・2019 (GRANADA ROSE)
・2020 (MILAGE)
*For detailed process information, please visit the Laura Mercier brand website (www.lauramercierjapan.com).
【About Laura Mercier】
A prestige brand founded in 1996 by New York-based makeup artist Laura Mercier.
Based on the philosophy of "What makes you unique, makes you beautiful," Laura Mercier offers simple, high-quality makeup to help each individual find their own unique beauty. Starting with creating a natural-looking skin tone that barely feels like makeup, the brand's "Flawless Face" makeup blends seamlessly with each woman's unique beauty, bringing out the natural beauty of each woman.
◆Laura Mercier Japan Toll Free Number
0120-343-432
◆Official Website
https://www.lauramercierjapan.com/
◆Online Beauty Magazine
https://www.journaldelm.com/
◆Online Movie Content (LM Channel)
https://www.youtube.com/channel/UCKcRn4RHnIXrPoiGnzoJcgg
◆Facebook: @lauramercierjapan
◆Instagram: @lauramercier
◆Twitter: @lauramercierjp
◆LINE: @lmjp
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