A fantastical cherry blossom viewing space in collaboration with Naked opens in the newly renovated Asakusa Hanayashiki area

Jul 21, 2023
NAKED Inc. will open "NAKED Hanakeshiki" on July 20, 2023, as one of the new areas being renovated to commemorate the 170th anniversary of the opening of Asakusa Hanayashiki.

Courtesy of NAKED, INC.


The flower garden that is the origin of Hanayashiki has evolved into digital art that allows you to experience Japan's four seasons at any time of the year.

Asakusa Hanayashiki is said to be the oldest amusement park in Tokyo. While it continues to be loved by locals, it has also evolved into one of Tokyo's leading tourist destinations, attracting inbound tourists. This year marks the 170th anniversary of the park's opening. The park will be renovated and a new area will open on July 20, 2023. This marks the first collaboration between NAKED and Hanayashiki in one of the new areas.

Hanayashiki was created in 1853 (Kaei 6) at the end of the Edo period by landscape gardener Morita Rokusaburo as a flower garden primarily displaying peonies and chrysanthemums. The original flower garden has been evolved with NAKED's digital art. A floral landscape that allows you to enjoy Japan's four seasons is expressed using projection mapping. No matter what time of year you visit, you'll be treated to a fantastical cherry blossom viewing space that can only be found at Hanayashiki.


"NAKED Flower Scene" Work Overview

Work Title: NAKED Flower Scene
Location: Asakusa Hanayashiki (2-28-1 Asakusa, Taito-ku, Tokyo)
Hours: 10:00 AM - 6:00 PM
*Last admission 30 minutes before closing.
Directed and Produced by: NAKED, INC.
Official Website: https://www.hanayashiki.net/



About NAKED, INC.
A creative company founded by Ryotaro Muramatsu in 1997. Working across genres, NAKED operates under the philosophy of "Core Creative, Total Creation, and Borderless Creativity." In recent years, they have created a variety of experiences that cross over the real and virtual worlds. NAKED GARDEN ONE KYOTO is a project that aims to bring Kyoto culture and art experiences to people in a virtual and real world through the creation of Kyoto's metaverse and AR/VR technologies. Representative works include the Tokyo Station projection mapping project "TOKYO HIKARI VISION," the immersive flower art exhibition "NAKED FLOWERS" held at the World Heritage Site Nijo Castle, Tokyo, Hong Kong, and elsewhere, the AI-generated music experience "HUMANOID DJ," the food and art immersive restaurant "TREE by NAKED yoyogi park," and "NAKED Sakura at Shinjuku Gyoen 2023."

■NAKED, INC.: https://naked.co.jp
■Official Instagram: https://www.instagram.com/naked_inc/
■Official Facebook: https://www.facebook.com/NAKEDINC.official
■Official Twitter: https://twitter.com/naked_staff
■Official YouTube : https://www.youtube.com/c/NAKEDINC

編集部
Back to Top