To commemorate the visit of Prince William, Duke of Cambridge, to Japan, Daikanyama T-Site will be hosting "Great British Days," a fair showcasing British traditions and technology. The fair runs until March 16th.
The exhibition will feature works that convey the charm of Britain, from its dignified, traditional image to its cutting-edge, cutting-edge culture, divided into various genres, including fashion, travel, architecture, and cuisine.
In the fashion section, an exhibition will be held by Aquascutum, the long-established brand that gave birth to the British trench coat. The history of the coat and the craftsmanship passed down in its factories will be introduced through a display of vintage coats. A limited-edition tote bag commemorating the 100th anniversary of the trench coat will also be on sale.
Meanwhile, in the travel section, popular London souvenirs will be on sale. Royally certified Corgi keychains and eco bags, which are sold at Buckingham Palace, merchandise featuring the London "Underground" logo, said to be the world's first subway, and tote bags from the museum shop will be on sale. Other items on offer include vinyl umbrellas from Fulton, a brand with a royal warrant, and the sterling silver YARD-O-LED pencil. In addition to books introducing Josiah Conder, the founder of modern Japanese architecture, and British cuisine, books recommended by the editorial team of the information magazine Monocle will also be available for purchase. Car brands, led by Aston Martin, will also be selling books and model cars, and the new Aston Martin Rapide S, making its Japan debut, will be on display for a limited time from February 27th to March 1st. Additionally, from February 27th to March 3rd, the "Innovation is GREAT" event will be held, showcasing the latest British innovations. Items showcasing British innovation will be on display, including a custom-made wheelchair with shock-absorbing wheels and built-in suspension, a spherical electronic musical instrument for next-generation music creation, and a fully assembled humanoid robot. During the event, projection mapping by British architect Mark Dytham, who designed the shop, will be projected onto the exterior walls of the building. In addition, the entire building, from buildings 1 to 3, will be enveloped in the British flag.
[Event Information]
Great British Days
Venue: Daikanyama T-Site
Address: 17-5 Sarugaku-cho, Shibuya-ku, Tokyo
Dates: February 20th to March 16th
Time: 7:00am to 2:00am the following day (2nd floor from 9:00am)
