Dior will be hosting the Addict Lucky Theater pop-up store in Omotesando from February 28th to March 8th for its new lipsticks, which will be released nationwide on March 6th. In addition to pre-sales of two new lipsticks, event-exclusive colors will also be available.


The new star-like sparkling lipsticks, "Dior Addict Stellar Halo Shine" (4,000 yen) and "Dior Addict Stellar Gloss" (3,600 yen), will be available nationwide from March 6th. "Dior Addict Stellar Halo Shine" is an oil lipstick with a sparkling star in the center and a 70% oil formula that provides a meltingly comfortable feel and vivid color. Dior Addict Stellar Gloss is a lip balm gloss that envelops lips in comfortable moisture, delivering an unprecedented smooth luster and shine.

At the limited-time event, you can freely try out these two new lip products before their nationwide release and purchase them. Additionally, the event-exclusive color of Dior Addict Stellar Halo Shine, "620 Face Star," will be released in limited quantities in advance.

Dior Addict Stellar Halo Shine (4,000 yen)
The venue will also feature a sparkling, photogenic space and photo booth. Lip sample sets will be given out on a first-come, first-served basis, and lucky items will be given away to those who connect to LINE and participate in the game. Luxurious gifts will also be available for those who purchase designated products at the event venue.

In addition, to commemorate the launch, a special collaboration with Snow Man member Raul will be held. The collaboration content will be posted on Dior's official event special website along with Snow Man's new song "KISSIN' MY LIPS." It will also be distributed on ELLE Online (Hearst Fujingahosha) on February 27th and will be featured in the April issue of ELLE Japon, which will go on sale on February 28th.

"Dior Addict Stellar Gloss" (3,600 yen)
All colors, including the event-exclusive color, will be available for pre-sale at the Dior official online boutique during the event. A special online-only engraving service will also be available for the limited-edition color "Dior Addict Stellar Halo Shine 620 Face Star."

The pop-up event "Addict Lucky Theater" will also be held at The Stage on the 1st floor of Ginza Mitsukoshi from March 4th to 10th, and at the Rose Patio special venue on the 3rd floor of JR Nagoya Takashimaya from March 11th to 17th. The limited edition color "620 Face Star" will also be on sale.