Amplitude, whose creative director is makeup artist RUMIKO, is celebrating its first anniversary with the release of a special limited edition kit on September 18th.
"1st Anniversary Limited Collection" (12,000 yen)
The brand, which debuted in the fall of 2018, has celebrated its first anniversary with great success. The name "Amplitude" embodies the richness and amplitude that it embodies, as well as the "cool, mature beauty" that the brand advocates. Symbolizing these achievements, the "1st Anniversary Limited Collection" (12,000 yen) is a special limited edition kit that combines "innovation and tradition," featuring original powder lip products that transcend trends and express the beauty of lips, housed in a Nishijin-ori pouch that continues to express timeless beauty.
"Conspicuous Powder Lip" 04 Orange Brown
"Conspicuous Powder Lip" has a moist and smooth texture that is hard to believe is powder, and a unique formula that adheres to the lips as if they are melting into them, delivering a rich, fresh color that is almost like a dyed lip. The two types of spherical powder create a neat, even layer, concealing vertical wrinkles for a uniform finish. Its elegant expression and design are reminiscent of the traditional Japanese lipstick, "rouge." Developed alongside it is the "Powder Lip Primer," perfect for use as a base. Its non-sticky texture covers uneven lips, moisturizes, and ensures a beautiful, freshly applied powder lipstick.
"Powder Lip Primer"
The pouch is crafted from Nishijin-ori, a traditional Japanese craft that Japan is proud of. The luxurious, plump weave, with pre-dyed threads layered vertically and horizontally, and the glossy, gorgeous yet refined and elegant luster speak of a history nurtured by Kyoto's court culture. The encounter with HOSOO textiles, which continues to convey this splendor to the world, has led to the creation of a stylish pouch.
This tasteful and beautiful kit, which truly embodies the brand's slogan of "cool, mature beauty," comes with a choice of four lip colors and will be available in limited quantities from September 18th.
"1st Anniversary Limited Collection" (12,000 yen)The brand, which debuted in the fall of 2018, has celebrated its first anniversary with great success. The name "Amplitude" embodies the richness and amplitude that it embodies, as well as the "cool, mature beauty" that the brand advocates. Symbolizing these achievements, the "1st Anniversary Limited Collection" (12,000 yen) is a special limited edition kit that combines "innovation and tradition," featuring original powder lip products that transcend trends and express the beauty of lips, housed in a Nishijin-ori pouch that continues to express timeless beauty.
"Conspicuous Powder Lip" 04 Orange Brown"Conspicuous Powder Lip" has a moist and smooth texture that is hard to believe is powder, and a unique formula that adheres to the lips as if they are melting into them, delivering a rich, fresh color that is almost like a dyed lip. The two types of spherical powder create a neat, even layer, concealing vertical wrinkles for a uniform finish. Its elegant expression and design are reminiscent of the traditional Japanese lipstick, "rouge." Developed alongside it is the "Powder Lip Primer," perfect for use as a base. Its non-sticky texture covers uneven lips, moisturizes, and ensures a beautiful, freshly applied powder lipstick.
"Powder Lip Primer"The pouch is crafted from Nishijin-ori, a traditional Japanese craft that Japan is proud of. The luxurious, plump weave, with pre-dyed threads layered vertically and horizontally, and the glossy, gorgeous yet refined and elegant luster speak of a history nurtured by Kyoto's court culture. The encounter with HOSOO textiles, which continues to convey this splendor to the world, has led to the creation of a stylish pouch.
This tasteful and beautiful kit, which truly embodies the brand's slogan of "cool, mature beauty," comes with a choice of four lip colors and will be available in limited quantities from September 18th.
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