"VONN," a new eyewear brand from Sabae, Fukui, will debut in the 2015 Spring/Summer season. The entire collection will be available at the end of May.

VONN's eyewear is characterized by uncompromising sizing down to 0.1mm and chic coloring, embodying the Japanese sensibility for seeking beauty in delicate details. Crafted by Sabae artisans who boast the highest quality in the world, the neutral designs blend naturally with the wearer's style.

The brand was launched by apparel company "Blues." The company aims to leverage its apparel influence to develop a completely new eyewear brand.

Products are primarily available at three eyewear shops: "POKER FACE," "EROTICA," and "TLIP," as well as two select shops: "417 by EDIFICE" and "Cry."